Kraft Heinz · 1 day ago
Manager Paid Search, Retail Media
United States
Full-time
Remote
Mid, Senior Level
$102K/yr - $128K/yr
5+ years expKraft Heinz is on a journey to transform its eCommerce Marketing organization, focusing on data-driven strategies and best practices. The Retail Media Paid Search Manager will drive eCommerce business growth by defining Paid Search Strategies and scaling practices across various platforms.
Food and BeverageFood ProcessingMeat and PoultryTobacco
Responsibilities
Develop Retail Paid Search strategies to scale across 15+ Retailers (e.g. Targeting, SKUs, Placements, Budgets, and more)
In-depth Measurement across Retail Paid Search to identify areas to optimize against key KPIs (eCom Market Share, iROAS, etc.)
Optimize & enhance Retail Paid Search routines to maximize effectiveness & efficiencies of processes internally & externally with agency partner
Partner with key cross-functional stakeholders to drive holistic Search Strategies to win the digital shelf eCom Marketing, Data & Analytics, Content, and more
Synthesize campaign findings and communicate data-driven recommendations and best practices to key collaborators on a regular basis
Regularly participate and own monthly/quarterly business reviews, retailer media capabilities assessments and industry POVs
Continuously innovate and develop forward thinking strategies and roadmaps as retail paid search capabilities evolve
Create Playbooks & Principles to influence overall strategies at scale & educate internal stakeholders
Qualification
Required
Digital & performance marketing experience (5+ years)
Prior or shown experience in Retail (eCommerce a plus) and/or Consumer Packaged Goods (CPG) preferred
Experience working with Retail Media Networks (e.g. Walmart Connect, Amazon Advertising, Kroger Precision Marketing, etc.)
Media strategy / buying experience in paid search; retail media specifically preferred
Strong storytelling and influence ability to internal and external partners
Ability to effectively work independently as well as collaboratively across multiple functions
Strong motivation in fast paced environment with a bias for action
Benefits
Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs.
Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
Emotional – Employee Assistance Program , Wellbeing Programs, Family Support Programs
Financial – 401k, Life, Accidental Death & Dismemberment, Disability
Company
Kraft Heinz
Kraft Heinz is a multinational food and beverage company offering a diverse range of condiments, sauces, snacks, cheese, and frozen foods.
10001+ employees
H1B Sponsorship
Kraft Heinz has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (21)
2024 (22)
2023 (14)
2022 (20)
2021 (24)
2020 (30)
Funding
Current Stage
Public CompanyTotal Funding
$20M2019-06-10Post Ipo Equity· $20M
2015-07-06IPO
2015-03-25Acquired
Leadership Team
Carlos Abrams-Rivera
Chief Executive Officer
Andre Maciel
Chief Financial Officer
Recent News
2026-01-07
Morningstar.com
2026-01-05
Company data provided by crunchbase