Windsor Hospitality · 2 weeks ago
Director of Sales
Alpharetta, GA
Full-time
Onsite
Director/ExecutiveWindsor Hospitality is a company dedicated to building hospitality careers and is seeking a Director of Sales to lead their sales team. The role involves strategically marketing the property, developing sales initiatives, and managing the sales team to drive hotel revenues and profits.
HospitalityHotelReal Estate
Responsibilities
Produce hotel's annual marketing plan and budget, in partnership with on property leaders and corporate support
Establish marketing campaigns and direct sales efforts to achieve business transient, group and banquet/catering goals
Conduct regular financial analysis to measure the effectiveness of campaigns and strategies. Make data-driven decisions to improve ROI on marketing initiatives
Manage digital marketing, social media, public relations and communications channels. Ensure online hotel content is accurate on all online platforms
Must be able to train and monitor the group and events contractual, legal and risk agreement practices, establish booking guidelines and pricing expectations, full knowledge of sales and events booking platforms and uphold all company policies and procedures associated with managing these systems
Establish account qualifications criteria and use market research and resources to identify priority markets and accounts; assign sales managers to assure coverage of all major markets
Responsible for the execution of the Sales Incentive Program (creating booking and activity goals, reconciliation of productivity)
Monitor sales production and adjust sales activities, account coverage and sales priorities as necessary to achieve plan goals
Develop new accounts, maintaining existing accounts to produce room sales, and Catering/Banquet sales
Create attractive customer facing packages and sales collateral / presentations following Brand guides
Maintain relevance of catering and banquet menus and conduct regular competitive pricing analysis
Attend trade shows and major market events locally and nationally to promote new business and increase sales for the hotel. Create pre and post trips reports
Connect the performance needs for the hotel with the solutions designed by the Brands, in each key segment the hotel serves
Work with Revenue Leaders to establish optimal business mix, review and maintain revenue forecasts (group, banquet and catering) to improve accuracy while developing strategies for different demand periods, and review and approve retail and group pricing strategies
Direct the day-to-day activities of the sales team, plan, organize, and assign work, develop and communicate strategies and goals
Recruit, select, train and motivate sales department to realize their potential and develop individuals for advancement. Assure understanding of position descriptions, goals and standards of performance for sales department personnel; conduct formal annual evaluations and provide ongoing coaching and counseling
Ensure client communication is professional, effective and timely from all sales team members
Promote teamwork and quality service through daily communication and coordination with other departments
Develop active communications and close rapport with Convention & Visitors Bureau, National Sales Offices, Planners Associations, Chamber of Commerce, and other sources of sales information and support
Develop and maintain detailed and real time knowledge of all competitor and market activity
Supports and adheres to the core values, the mission statement, service fundamentals, and guest service philosophy as defined by the company
Perform other duties as assigned
Qualification
Required
Ability to envision/create new strategic ideas to drive sales and revenues
Proven aptitude analyzing data and industry trends using business intelligence solutions
Ability to form strong internal and external partnerships and influence decision making
Must be a skilled leader, have strong organizational skills, and have thorough knowledge and understanding of hotel operations
Demonstrate excellent oral, written communication and presentation skills
Master of all steps of the sales process from prospecting, presentation, negotiating, closing, up-selling and building loyalty
Ability to work flexible schedule to include weekends and holidays
Occasional travel required to attend workshops, tradeshows, brand meeting
Proficiency in computer software
Preferred
Bachelor's degree in Business Administration, Marketing, Hospitality Management or related field preferred, or an equivalent level of education and experience
May require a valid Driver's license
Benefits
Medical, Dental, Vision, Life and Disability Insurance
Flexible Spending Account (FSA)
401(k) & Roth 401(k) Plans
Employee Assistance Program (EAP)
Career Growth Opportunities
Paid Time Off (PTO)
Paid Sick Leave
Exclusive Employee Hotel Discounts
Enjoy complimentary On-Shift Meals (participating hotels)
Recognition & Rewards Program
Company
Windsor Hospitality
Windsor Hospitality is a hotel development and hospitality management company.
Founded in 1974
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Patrick Nesbitt, Jr.
President
Company data provided by crunchbase