CG Life · 1 week ago
Associate Director, Analytics (Pharma)
CG Life is seeking an Associate Director of Analytics to elevate their clients' data-driven marketing capabilities. This role blends strategic vision with practical expertise, focusing on client engagement and the integration of analytics into pharmaceutical marketing strategies.
Marketing & Advertising
Responsibilities
Evolve and expand the agency’s data and analytics offerings by integrating insights across all touchpoints in the pharmaceutical marketing ecosystem and advancing capabilities in segmentation, targeting, predictive modeling, and real-world evidence integration
Be actively involved in client engagements with internal and external stakeholders, instilling confidence and elevating analytics from tactical execution to strategic advisory
Design and implement measurement frameworks that clearly link marketing initiatives to meaningful business outcomes, including prescription (Rx) lift
Lead the development of dashboards, reports, and actionable insights from key marketing data sources (including website engagement, paid media performance, email campaigns, and omnichannel journeys) to inform strategy, optimize execution, and drive continuous improvement
Partner with client services teams to drive growth across existing accounts:
Deepen engagement with clients already leveraging data and analytics to expand scope and impact
Identify opportunities to introduce analytics-led solutions to clients not yet utilizing these capabilities
Actively support new business development efforts by:
Contributing to RFP responses, proposal development, and analytics-driven case studies
Representing the agency in new business pitches and strategic engagements, positioning data and analytics as a core differentiator
Mentor a high-performing analytics team, continuously elevating capabilities to meet evolving client and market demands
Promote a culture of learning, innovation, and excellence in the use of pharmaceutical data assets, analytics tools, and strategic applications
Drive continuous improvement across methodologies, platforms, and deliverables, ensuring the team remains at the forefront of data-driven marketing in life sciences
Qualification
Required
Deep understanding of pharmaceutical data ecosystems and methodologies
Expertise in multi-touch attribution and measurement frameworks
Experience with data platforms and tools used in pharmaceutical marketing (Google Analytics, Adobe Analytics, Salesforce Marketing Cloud, etc.)
Strong working knowledge of SQL and experience integrating, querying, and validating custom data sources to support advanced analytics and measurement initiatives
Ability to tell a compelling story with data and driving client decision making through compelling data insights
Strong client communication skills, including the ability to present complex analytical concepts clearly to non-technical stakeholders
Ability to translate ambiguous business questions into structured analytics approaches, hypotheses, and measurement plans
Comfort working with imperfect, incomplete, or evolving datasets
Experience partnering with cross-functional teams (media, strategy, technology, data engineering) to operationalize analytics solutions
7+ years of experience in analytics and data
Experience building and maintaining strong client relationships, understanding client needs
Team mentorship and leadership
Ability to identify and pursue growth opportunities to expand services to clients and to participate in the process of new business development
Benefits
Medical, Dental & Vision Insurance. We cover a generous portion of employee contributions
401K plan. We invest in present and future you, which is why we offer a generous match and immediate vesting on our plan
Parental Leave. Generous paid time off for parents to bond with their newest addition
Professional Development. Each employee has an annual budget to allocate to professional development opportunities. Employees are encouraged to take a workshop, attend a webinar, join associations, and do anything else that will help them grow in their careers.
Flexible time off
Life insurance
LTD
A robust employee assistance program
Company
CG Life
CG Life is a different breed of agency, built for the unique challenges of bringing precision medicine to market.
H1B Sponsorship
CG Life has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
Funding
Current Stage
Growth StageRecent News
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