Blueprint Creative Group · 1 day ago
Senior Communication Strategist/ DOD Experience/ Washington DC Area
Blueprint Creative Group is seeking a Senior Communication Strategist to support the U.S. Army’s Office of the Chief of Public Affairs. This role involves developing and executing strategic communication plans to enhance the Army's mission and public trust, requiring collaboration with various stakeholders and effective messaging across multiple channels.
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Responsibilities
Develop, lead, and execute comprehensive, multi-channel communication plans aligned with Army priorities and OCPA objectives
Translate complex Army initiatives into clear, compelling messages tailored to specific audiences (internal, public, partner, and adversary-facing)
Integrate strategic messaging across Army campaigns, ensuring consistency, timeliness, and relevance
Collaborate with key internal and external stakeholders, including Army commands, DoD counterparts, and interagency partners to ensure synchronized messaging
Provide communication counsel to senior leaders and staff on policy rollouts, Army programs, and public engagements
Draft messaging frameworks, themes, and talking points to support Army campaigns, high-profile events (e.g., Medal of Honor ceremonies, AUSA), and strategic initiatives
Shape content strategies for external-facing platforms and internal communication tools (e.g., Army.mil, intranet portals, and media kits)
Monitor communication effectiveness using performance metrics, sentiment analysis, and stakeholder feedback
Recommend adjustments to strategies and content based on real-time data, media coverage, and strategic assessments
Support rapid communication planning and crisis response efforts related to Army operations, national security issues, or reputational threats
Contribute to the development of contingency messaging, public statements, and internal communications during high-visibility incidents
Qualification
Required
Bachelor's degree in Communications, Public Affairs, Journalism, Strategic Communication, or a related field
Minimum of 10 years of experience in public affairs, strategic communication, or media relations
Minimum of 5 years supporting military or federal agencies in a communication strategy or senior advisory capacity
Demonstrated success managing multi-faceted communication campaigns
Strong understanding of Army and DoD communication protocols, public affairs doctrine (e.g., JP 3-61), and the information environment
Proficiency in messaging development, campaign integration, and performance measurement
Exceptional written and verbal communication skills
Ability to work effectively under pressure and in a highly collaborative environment
Familiarity with digital platforms, social media strategy, and analytics tools
Public Trust (or ability to obtain)
Preferred
Master's degree
Previous experience working onsite at the Pentagon or within an Army command headquarters
Knowledge of Army structure, chain of command, and key communication challenges
Ability to distill complex policy or operational language into public-facing narratives
Active Secret Clearance
Company
Blueprint Creative Group
Blueprint Creative Group provides strategic communications counsel during times of opportunity, change, and crisis.