Apply on Employer Site

Cintas · 1 week ago

Manager - Marketing Technology

Mason, OH

Full-time

Onsite

Mid, Senior Level, Lead/Staff

10+ years exp

Cintas is looking for a highly skilled Marketing Technology Manager to join their Digital Technology team. This role will manage the Marketing Technology stack, ensuring seamless integration and leveraging data to support business growth and demand generation campaigns.

ComplianceManufacturingPublic SafetyRental PropertyTraining

Responsibilities

Oversee the entire marketing technology stack including content management systems, buyer enablement tools, website personalization, marketing automation and related marketing technology platforms, and ensure alignment with companywide business objectives and drive cross-functional impact

Design, implement, and oversee sophisticated marketing technology solutions that align with our business objectives

Continuously monitor and optimize to drive company-wide utilization and ensure peak efficiency of technology

Ensure seamless integration of marketing technology solutions with our enterprise-level systems and platforms to enhance operational efficiency and data consistency

Leverage marketing and business data to extract insights from B2B customer behavior, campaign performance, and market trends. Utilize these insights to guide our strategic business decisions and optimize overall martech effectiveness

Lead a team of martech professionals, providing guidance, coaching, and support to ensure successful execution of projects and initiatives

Work collaboratively and partner with cross functional leaders within marketing, IT, and other functional departments to ensure alignment and synergy of technology solutions with overarching marketing and business goals. Serve as the primary liaison for all marketing technology-related inquiries and issues

Lead and manage complex marketing technology projects from inception to completion, ensuring delivery on time and within budget, while meeting high standards of quality and performance

Cultivate and manage strategic relationships with marketing technology vendors, ensuring they deliver innovative and high-quality solutions and support

Stay at the forefront of the latest marketing technology trends and innovations. Regularly assess and monitor existing martech investments to ensure all capabilities are fully utilized, keeping teams informed of feature updates and their potential impact on marketing objectives. Propose new martech investments that will drive marketing success and maintain our competitive advantage

Qualification

Marketing TechnologyData AnalysisProject ManagementCMSMarketing AutomationMarketing AnalyticsBuyer Enablement ToolsLeadershipCollaborationCommunication

Required

Minimum 10 years of professional work experience

At least 7 years of experience in marketing technology, digital marketing, or a related field. Proven track record of managing marketing technology solutions and driving impactful projects

At least 7 years of experience working with martech solutions such as CMS, marketing automation, marketing analytics tools, and buyer enablement tools

Exceptional project management skills with the capability to manage multiple high-stakes projects simultaneously and ensure their successful completion within scope, time, and budget constraints

Strong analytical prowess, with the ability to interpret complex data sets and translate them into actionable marketing strategies