S&S Activewear · 1 day ago
Senior Creative Director (Remote or Hybrid Available)
S&S Activewear is a leading North American specialty distributor of imprintable apparel, and they are seeking a Senior Creative Director to elevate and execute all visual content across marketing channels. This role is responsible for leading the Creative Department, overseeing design, photography, and video production, while ensuring the brand's visual expression is consistently represented.
ApparelFashionLifestyle
Responsibilities
Lead the concepting and development of creative assets for catalogs, events, email, website collateral, flyers, paid media, social content, and video
Translate business objectives and marketing strategies into effective creative concepts that bring the brand to life while adhering to established brand standards
Provide strong creative guidance and actionable feedback to designers, video producers, editors, photographers, stylists, and external partners
Ensure creative is channel-appropriate, visually cohesive, and executed at an enterprise-quality level
Manage, maintain, and evolve S&S Activewear’s brand guidelines, ensuring they are clear, accessible, and consistently applied across all internal and external channels
Develop and maintain templates, toolkits, and visual standards that support consistency in marketing, sales collateral, corporate materials, presentations, office/environmental branding, and partner-facing communications
Serve as the primary resource for guideline interpretation, helping internal teams and external partners apply the brand correctly
Oversee the imagery and video teams, including production operations, product photography, on-model and lifestyle shoots, and video content production
Establish and maintain high standards for photography and video quality, ensuring consistency in lighting, composition, editing, color, and brand expression
Drive innovation in visual storytelling across still imagery and video, enhancing product presentation and brand engagement
Guide the development of video content for marketing, product storytelling, social media, events, and other initiatives
Manage, mentor, and grow a multidisciplinary creative team, fostering a collaborative, high-performance culture
Develop team capabilities through coaching, structured feedback, and opportunities for skill expansion in design, imagery, and video
Partner cross-functionally with Marketing, Digital, Merchandising, Product, Sales, and Events teams to support company-wide initiatives and campaigns
Design and implement foundational processes, workflows, and creative operating systems to improve efficiency, throughput, and quality
Introduce and optimize creative technologies
Enhance creative intake, briefing, and review processes to improve cross-functional alignment and delivery predictability
Maintain operational rigor across all creative output, including timelines, budgets, production schedules, and resource planning
Collaborate with Marketing and cross-functional leaders to understand business goals and translate them into actionable creative plans and visual executions
Bring deep expertise in design, photography, videography, and creative best practices to help evolve how the brand is expressed across channels
Recommend improvements and new creative approaches while ensuring alignment with established brand guidelines
Qualification
Required
15+ years of progressive creative experience, with at least 10 years in a Director-level or above leadership role
Proven experience overseeing both photography and video production in an enterprise environment
Deep expertise in design, visual storytelling, photography direction, video production, and multi-channel creative execution
Strong operational and process-building skills, with a track record of implementing scalable creative workflows and technology solutions
Exceptional leadership and mentorship abilities with experience building high-performing creative, imagery, and video teams
Excellent communication, presentation, and cross-functional collaboration skills
Preferred
Experience in retail, merchandising, apparel, or consumer products strongly preferred
Company
S&S Activewear
S&S Activewear is a leading, technology-enabled apparel and accessory distributor in the US and Canada, with 4M+ sq ft of warehouse space.
Funding
Current Stage
Late StageTotal Funding
unknown2021-01-20Acquired
Recent News
2025-08-08
Gildan Activewear, Inc.
2025-08-06
Company data provided by crunchbase