Flooring Careers · 1 day ago
Marketing/ Social Media Specialist
Wildwood, FL
Full-time
Onsite
Entry, Mid Level
2+ years expFlooring Careers is an established and successful interior specialty company operating in Central Florida. The Marketing/Social Media Specialist will manage community engagement and paid social media campaigns, create engaging content, and analyze performance metrics to drive strategic decisions.
Textiles
Responsibilities
Help execute the social media strategy to support product marketing, brand awareness, and community engagement
Plan, create, and schedule engaging content across platforms including Instagram, Facebook, LinkedIn, TikTok, YouTube, and Pinterest, with a focus on tools, tips, project inspiration, and product education. Traditional media forms ( print, radio, TV) and digital media
Collaborate with management to align social media content with product launches, promotions, and seasonal campaigns
Monitor and respond to comments and messages in a timely, professional manner to support company reputation and customer care
Track key performance indicators (KPIs), analyze platform insights, and report on content performance with actionable recommendations
Stay up to date with social platform changes, construction/home improvement trends, and industry-relevant hashtags or themes
Assist in managing paid social campaigns and boosting strategies to increase visibility and drive traffic to our websites and retail partners
Ensure all content adheres to company standards and voice
Experience and/or familiarity working with co-op programs is a plus; submitting claims
Qualification
Required
Certificate or Associate's or Bachelor's degree in relative field of study
2–4 years of professional social media experience (agency or in-house), preferably in a product-based or home improvement-related environment
Proficiency with social media management platforms (e.g., Hootsuite, Later, Sprout Social)
Strong writing, editing, and content creation skills with a good eye for design and detail
Experience interpreting analytics and applying data to improve strategy and content
Familiarity with tools like Canva, Adobe Creative Suite, or similar for creating social graphics
Ability to work both independently and collaboratively in a fast-paced, hands-on environment
Understanding search engine optimization and how social integrates with broader digital efforts
Preferred
Experience in building materials, home improvement, or retail tools sector preferred
Experience and/or familiarity working with co-op programs is a plus; submitting claims
Company uses Roomvo technology
Benefits
Medical
Dental
Vision options
401k
PTO
Company
Flooring Careers
Flooring Careers is a speciality staffing firm offering an affordable, turn key service for flooring manufacturers and retailers looking for reputable employees.
2-10 employees
Funding
Current Stage
Early StageLeadership Team
Susan Weller
Company Founder
Company data provided by crunchbase