Senior Account Executive, Sports & Entertainment jobs in United States
cer-icon
Apply on Employer Site
company-logo

Edelman · 1 day ago

Senior Account Executive, Sports & Entertainment

Zeno Group is a global integrated communications agency known for its strategic communications expertise. They are seeking a Senior Account Executive for their Sports & Entertainment team to lead media relations, manage client relationships, and oversee campaign activations across various sectors.

AdvertisingAdvertising PlatformsAnalyticsBrand MarketingCMSContent MarketingCRMMarketingPublic Relations
check
H1B Sponsor Likelynote

Responsibilities

Lead and support media relations programs and activations surrounding campaigns for both Zeno Group and Sports & Entertainment clients across numerous verticals, including but not limited to, Consumer/Brand, Corporate, Healthcare, Technology, etc
Lead campaign/activation research and assist in vetting sports and entertainment talent across different territories, including but not limited to, NFL, NCAA, PGA, LPGA, Film/TV, Music, Fashion, Lifestyle, etc
Serve as a primary point of contact for clients, providing strategic counsel and maintaining trusted relationships
Lead and facilitate brainstorms, campaign development and cross-functional collaboration
Manage account teams and project workflows, ensuring timelines, budgets and deliverables are met
Demonstrate strong supervisory skills by guiding junior staff with clear expectations, constructive feedback, and support to ensure high-quality work. Coach junior staff, providing feedback, mentorship, and development opportunities
Lead earned media outreach and pitch stories to reporters (via email and verbally) across different mediums (i.e., online, print, broadcast and radio) and verticals (i.e., sports, consumer, industry trades, entertainment, music, etc.); Identify opportunities, coordinate media interviews, send timely pitch updates, etc
Lead strategic and creative thinking around activations and campaigns through attending brainstorms for a variety of the agency’s consumer clients
Develop press releases, visuals, media lists, presentations and additional collateral for a variety of clients alongside the full S&E team
Lead/assist with coordination of talent media interviews, including identifying targets, securing interviews, drafting talking points, staffing interviews and managing logistics
Support development of talent and influencer agreements and contracts
Monitor news and industry trends that are relevant to client industries and competitors; Leverage insights to provide strategic thinking and recommendations to client teams
Support client activations and track media efforts surrounding major media and pop culture moments (i.e., Super Bowl, NFL Draft, remote media tours, award shows, film festivals, etc.)
Lead the development of the monthly Zeno S&E newsletter to highlight the department’s ongoing work and available talent partnerships
Lead status grid updates and take notes during weekly client status calls
Participate in new business opportunities for the S&E team and agency as a whole
Manage time effectively and meet deadlines, communicate project statuses with team
Work in conjunction with the S&E team to develop and execute short and long-term plans and goals while tracking progress against goals

Qualification

Media relationsPR agency experienceStrategic communicationsEarned mediaClient relationship managementCreative thinkingIndustry knowledgeTeam collaborationProblem-solvingTime managementCommunication skills

Required

At least 5+ years of PR or communications experience; Mandatory 3+ years of experience within a PR agency and/or in a related Sports & Entertainment OR Brand/Consumer communications role
Demonstrates deep knowledge of client businesses, including industry landscape, brand positioning, audience behaviors and competitive threats
Builds and maintains strong relationships with key media and influencer contacts; drives proactive and reactive media relations strategies
Proactively contributes bold, creative ideas and participates in solution-driven thinking that challenges the status quo
Balances thoughtful risk-taking with client needs; encourages peers to be open-minded and adaptive in problem-solving while operating effectively under pressure
Oversees creation and quality control of press materials, executive messaging, and internal communications
A proactive, hardworking professional who possesses a solid work ethic and the drive to identify opportunities, solve problems and deliver results independently and in group settings
Led communications/marketing team-related administrative tasks, including overseeing agency news monitoring reports
Enjoy building relationships with internal partners, vendors, and third-party stakeholders, acting as a liaison between agency and client
Bring a positive, collaborative attitude to the agency and a willingness to work well with other Zeno teams and clients
Be well-versed in the world of celebrities, pop culture and top-tier influencers and corresponding trends
Ability to critically think about how trends and news may influence client programming, perceptions, positioning, etc

Preferred

Preferred applicants will have previous experience in earned media, media relations and writing
Work within the Zeno office at least 2 days a week

Benefits

Medical, dental and vision insurance with prescription plans
Short and long-term disability
Paid subscription to Headspace
Access to mental health providers and other services through a best-in-class employee assistance program
Generous vacation, paid holidays and self-care time
401(k) plan
Pretax flexible spending accounts
Tuition assistance
Life insurance
Free access to a certified financial coach
Monthly allowance to fund activities in your personal life that bring you joy and keep you healthy

Company

Edelman, a public relations firm, offers analysis, advertising, marketing, branding, and content and strategy management services.

H1B Sponsorship

Edelman has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (3)
2024 (4)
2023 (2)
2022 (4)
2021 (14)
2020 (3)

Funding

Current Stage
Late Stage

Leadership Team

leader-logo
Chuck Salter
Senior Vice President/Deputy Editorial Director
linkedin
leader-logo
Kristina Gong
Senior Vice President, Corporate Reputation
linkedin
Company data provided by crunchbase