CBI International · 2 days ago
Sales Operations Manager
CBI International is seeking a Sales Operations Manager responsible for overseeing the Sales Operations and Commercial Execution business unit across the United States and Canada. This role involves leading sales management with retailers and ensuring effective execution of brand strategies at the point of sale.
Business Information SystemsMarketingRetail
Responsibilities
Develop new clients and business opportunities in merchandising and retail execution
Ensure compliance with operational standards and key field performance KPIs
Lead and manage the field operations team (Team Leaders, developers, merchandisers)
Optimize routes, resources, operational costs and budget
Implement continuous improvement processes and field-tracking technologies
Maintain strong relationships with current clients and manage critical escalations
Collaborate with Marketing, Trade and Sales to enhance in-store visibility and activations
Qualification
Required
Bachelor's degree in Business Administration, Marketing, Sales, or related fields
Proven experience leading sell-out sales and commercial execution within FMCG, retail services, or merchandising environments in the U.S
Strong hands-on experience with major national retailers (Walmart, Target, Kroger) and Hispanic retail chains
Deep understanding of sell-out-driven execution models, retail KPIs, category management, and trade marketing
Strong commercial acumen with experience in client leadership, brand development, and portfolio expansion
Proven ability to lead multicultural, geographically dispersed field teams
Advanced analytical skills with proficiency in Nielsen, POS data, Power BI, and retail execution platforms
Solid knowledge of U.S. labor and operational regulations
Highly results-driven leader with a strong execution mindset and business ownership approach
Preferred
Master's degree