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Altruist · 1 day ago

Senior Product Marketing Manager

San Francisco, CA

Full-time

Hybrid

Senior Level

$136K/yr - $192K/yr

6+ years exp

Altruist is transforming the wealth management industry with an AI platform for financial professionals. They are seeking a Senior Product Marketing Manager to own the go-to-market strategy for key product areas and drive customer engagement through market insights and effective messaging.

Asset ManagementFinancial ServicesFinTech

Comp. & Benefits

Responsibilities

Customer and market insights: Own qualitative, quantitative, and competitive research; translate insights into clear ICP definitions, segmentation, and actionable GTM strategies

Positioning and messaging: Develop positioning frameworks, value propositions, and messaging for core products and platform capabilities; ensure consistency and clarity across all customer-facing touchpoints

Launch management: Lead end-to-end GTM planning and execution for new features and product initiatives; partner with Design to produce high-quality launch and sales assets; manage stakeholder reviews and approvals

Growth and lifecycle programs: Partner with Product and Marketing to design and execute prospecting, onboarding, and lifecycle programs across web, email, webinars, and events; continuously experiment to reduce time-to-value and increase adoption

Measurement and optimization: Partner with Product and BI to define success metrics, build dashboards, monitor performance, and quickly act on insights to improve KPIs

Thought leadership: Collaborate with Comms and Content to develop narratives, POVs, and content that reinforce Altruist’s product leadership and differentiation

Sales enablement: Equip Sales and customer-facing teams with compelling collateral such as one-pagers, pitch decks, and case studies; create feedback loops to inform product and marketing strategy

Qualification

B2B product marketingGTM strategyCustomer insightsFintech experienceCuriosityHustleCommunicationCollaboration

Required

6-8 years of experience in B2B product marketing in high‑growth, late‑stage startups; fintech/wealthtech or adjacent regulated industries preferred

Curiosity: you ask 'why' and back your answers with data

Hustle: you are thoughtful, organized, and get things done. You ship, learn, iterate and run flawless, well-organized GTMs from planning to post-launch

Partnership: you bring a clear POV, influence respectfully, collaborate for the greater good, and pull in the right teams at the right time

Communication: you communicate clearly with internal and external audiences and can turn complex concepts into easy to understand and compelling marketing assets

Benefits

A hybrid work schedule for most positions to promote strong, in-person collaboration and a healthy work-life-balance.

Stunning, amenity-filled office spaces in Culver City, CA, San Francisco, CA, and Dallas, TX. Our offices are intentionally designed for comfort, collaboration, and productivity.

Competitive pay and equity for eligible positions.

Premium healthcare, dental, and vision insurance plans (HMO and PPO).

401k savings plan with a 4% match and immediate vesting.

16 week paid parental leave.

Professional growth and development opportunities including an employee mobility program and an annual L&D budget allocation for each employee.

Company perks program (includes discounts on pet insurance, fitness, cell phone plans, entertainment and travel, etc.).

Financial guidance program (includes counseling on navigating debt, tracking personal spend, saving and planning goals, home-purchasing preparedness, etc.).

One month work from anywhere policy (with the exception of a few countries).