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Quad · 1 day ago

Client Strategy Analyst

United States

Full-time

Remote

Mid Level

3+ years exp

Quad is a global marketing experience company dedicated to helping clients win through data-driven solutions. The Client Strategy Analyst will analyze market trends and collaborate with various departments to develop actionable business strategies that align with client goals.

AdvertisingContentDigital MarketingManufacturingMarketingPrinting

No H1B

Responsibilities

Overall Mission: Strategically align consumer-centric approaches across Quad, Rise, and Betty that benefit and fulfill our clients’ goals, while leveraging Quad’s unique data, services, and people where appropriate

Market Analysis : Analyze market trends, competitor strategies, performance metrics, and internal Quad data to support and develop specific approaches, test plans, and business roadmaps for client strategic goals

Collaboration : Collaborate with various departments (specifically Data/Analytics, Integrated Account Management, Production, Media, and Planning) to develop, refine, and implement actionable business strategies

Business Intelligence : Synthesize business intelligence, performance metrics, and trend data to support recommendations for strategic initiatives and decision-making

Subject Matter Expertise : Serve as an SME regarding the Quad data stack and historical program performance to apply those learnings to strategic development

Thought Leadership : Prepare, in partnership with the VP Client Strategy, points-of-view and thought leadership regarding how to support a client’s KPI and/or helping a client establish their KPIs

Forecasting and Risk Assessment : Support the client strategy team by forecasting trends, assessing risks, and ensuring the timely flow of relevant business intelligence across the group

Qualification

Market AnalysisData Analysis ToolsBusiness IntelligenceStrategic DevelopmentPerformance MetricsCross-Functional CollaborationCommunicationAdaptabilitySelf-MotivatedRelationship Building

Required

Bachelor's degree in Business, Marketing, Analytics, or a related field

3+ years of experience in market analysis, strategic development, or a related role

Strong analytical skills, excellent communication and collaboration abilities, proficiency in data analysis tools and software, and a deep understanding of business intelligence and performance metrics

Skilled at writing and socializing product-level documents: marketing plan, sales enablement plan, launch plan, solution handbook

Successful track-record of cross-functional collaboration with teams, contributors, and stakeholders across multiple seniority levels

Data-driven and results-oriented, with a perspective on how to measure and evaluate metrics for pre and post campaign launch, and define and measure metrics to measure the impact of marketing efforts

Ability to rapidly prioritize and react to changing business needs and external market dynamic

Hands-on experience with platform delivery, data strategy, campaign planning and data activation

Ability to translate complex topics into easily understandable verbal and written communications, including translating business objectives and opportunity identification

A unique blend of business and technical savvy with an ability to effectively influence a desired outcome, and the wherewithal to make that vision a reality

Ability to handle multiple prospects/clients/opportunities simultaneously and thrive in a fast-paced environment

Ability to establish trust and build relationships with internal and external clients and partners, at various seniority levels

Self-motivated, determined, and adaptable, with a sense of ownership to resolve challenges that arise

A successful track record of selling enterprise solutions to executive stakeholders

Ability and willingness to travel (once it is safe to resume) up to 50% domestically or internationally, only as needed

Strategic thinker with proven consulting skills with a strong eye for detail

Self-motivated and results-driven team player who consistently strives to exceed goals and push revenue expectations

Ability to quickly adapt to new situations and remain flexible

Support sales training and industry events