Smartly · 1 day ago
Director of Platform Partnerships
Smartly is an AI-powered advertising technology company transforming ad experiences for brands and their consumers. The Director of Platform Partnerships will lead strategy and business development initiatives to drive Smartly's growth and deepen relationships within the Meta ecosystem.
Ad TargetingAdvertisingAdvertising PlatformsE-CommerceSocial Media Advertising
Responsibilities
Develop and execute a strategic roadmap to accelerate Smartly’s presence and impact within the Meta ecosystem, aligning with company goals and market opportunities
Own revenue targets for media activation and foster senior-level relationships across business development, partnerships, client success, and product teams
Partner with Meta to shape and deliver joint business plans, execute product integration strategies, and measure performance to ensure scalable adoption of Smartly solutions
Serve as the key strategic liaison for partner product direction, ensuring Smartly’s platform is aligned with the evolving Marketing API by identifying opportunities, influencing API development, and activating the right innovations to keep Smartly competitive and forward-looking
Collaborate cross-functionally to align Smartly’s growth strategies with product development, GTM execution, and marketing initiatives
Serve as Smartly’s primary liaison for Meta partnerships, advocating for shared goals and ensuring seamless coordination of efforts
Provide strategic thought leadership, make independent decisions, and act as a trusted advisor to senior executives internally and externally
Continuously identify opportunities to innovate and optimize partnerships, ensuring Smartly remains ahead of industry trends and competitive dynamics
Lead, inspire, and develop a high-performing team by fostering a culture of collaboration, growth, and accountability while driving strategic priorities and delivering impactful results
Qualification
Required
12+ years in partnerships, business development, or related fields with a proven track record of success
Demonstrated ability to develop and execute strategies that drive measurable impact
Deep understanding of the ad-tech and mar-tech ecosystems, including prior experience working with Meta
Proven success negotiating complex business terms and driving results through partner programs
Ability to influence stakeholders at all internal and external levels
Track record of identifying new opportunities, co-creating solutions with partners, and driving adoption at scale
Experience contributing to and managing significant P&L responsibilities in a growth-focused environment
Self-motivated with exceptional organizational skills, attention to detail, and urgency to execute against priorities
Bachelor's degree required; MBA preferred
Preferred
MBA preferred
Benefits
Five weeks paid time off (PTO), 11 company-paid holidays, unlimited sick days
Generous healthcare packages & mental health benefits
Monthly wellness benefit and learning reimbursement opportunities
401K plus matching & equity grants for all new Smartlies
Volunteer time off days & company donation matching opportunities
Choice of computer (MAC or PC)
And so much more…
Company
Smartly
Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers.
Funding
Current Stage
Late StageTotal Funding
$22.8MKey Investors
Highland EuropeLifeline Ventures
2019-12-18Acquired
2019-11-29Series Unknown
2017-09-19Secondary Market· $20M
Recent News
2025-11-19
Business Wire
2025-11-18
2025-11-05
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