Demand Generation Manager jobs in United States
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SecurityMetrics · 1 day ago

Demand Generation Manager

SecurityMetrics is seeking a Demand Generation Manager who will play a critical role in the Marketing Department’s success. This position focuses on planning, writing, and managing marketing campaigns across various channels to convert prospects to sales leads.

Data MiningDatabaseSecurity
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Culture & Values

Responsibilities

Create and manage coordinated and targeted marketing campaigns to generate demand through: email, social, events, and advertisements
Develop hooks, promotions, and strong offers to drive urgency
Maintain marketing campaign calendar and execute with precision
Push leads through the marketing funnel through email drip program nurturing
Report on and refine marketing program process and efficiency through regular data analysis
Research marketing technologies, create and present proposals based on recommendations for implementation
Manage multiple marketing platforms including CMS, marketing automation, landing page and email A/B testing, and analytics
Work with Quality Assurance to ensure high-quality content publication

Qualification

Marketing automationConversion-centered copywritingTechnical skillsProject managementTeamwork ethicHTMLCSSJavaScriptSEOGEOVerbal communication

Required

Minimum of 3 years experience in a marketing environment
Minimum Bachelor's Degree in Marketing, Communications, or related field
Must be able to write high-performing, conversion-centered copy
Must have strong verbal communication skills
Must have a strong team work ethic
Marketing automation experience (lead nurturing, scoring, grading, etc.)
Manage numerous projects simultaneously
Strict adherence to plans and deadlines

Preferred

Strong technical skills is a plus (HTML, CSS, JavaScript, SEO, GEO)

Benefits

Health
Dental
401k
Paid vacation

Company

SecurityMetrics

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SecurityMetrics is a leading provider and innovator in data security and compliance for organizations worldwide.

Funding

Current Stage
Late Stage

Leadership Team

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Brad Caldwell
CEO
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Company data provided by crunchbase