Klar Labs · 2 weeks ago
Creative Strategist
Klar Labs is a nootropics-first energy and hydration brand focused on enhancing wellness and performance. They are seeking a Creative Strategist to develop and execute brand and growth strategies, supporting sales and retail efforts through creative content and community engagement.
E-CommerceHealth CareWellnessWholesale
Responsibilities
Work closely with the founder on brand, growth, and go-to-market strategy
Support sales and retail efforts by understanding how brand presence, content, and community drive demand
Help plan and execute initiatives tied to retail launches, buyer moments, events, promotions, and partnerships
Act as a connective layer between creative execution and business objectives
Manage Klar’s social presence as part of a broader growth strategy, not in isolation
Create, shoot, and edit short-form content that supports campaigns, retail moments, and brand storytelling
Be on the ground at Klar events, pop-ups, retail activations, and community moments across LA, OC, and beyond
Help build and engage Klar’s community through conversations, DMs, events, and creator relationships
Support outreach efforts by understanding how Klar shows up to buyers, partners, and collaborators
Contribute to paid media thinking by helping test, iterate, and refine creative based on performance
Track performance, share insights, and help refine strategy based on what’s actually driving growth
Qualification
Required
Experience in brand, growth, and go-to-market strategy
Ability to support sales and retail efforts
Understanding of how brand presence, content, and community drive demand
Experience in planning and executing initiatives tied to retail launches, buyer moments, events, promotions, and partnerships
Ability to act as a connective layer between creative execution and business objectives
Experience managing social media presence as part of a broader growth strategy
Skills in creating, shooting, and editing short-form content
Experience being present at events, pop-ups, retail activations, and community moments
Ability to build and engage community through conversations, DMs, events, and creator relationships
Understanding of outreach efforts to buyers, partners, and collaborators
Ability to contribute to paid media thinking and refine creative based on performance
Skills in tracking performance and sharing insights to refine strategy
Excitement about startups and exposure to consumer brand growth
Strategic thinking about brand, demand, and sales
Curiosity about retail, partnerships, and brand positioning
Passion for wellness, focus, and performance
Comfort with visibility and building trust through presence
Understanding of audience connection beyond logos
Enjoyment of being part of the process and events
Ability to move quickly, take feedback well, and adapt as the brand evolves
Preferred
Experience in building or working on brands, communities, campaigns, partnerships, or content
Sending specific social media accounts or content created would be a plus
Company
Klar Labs
Klar Labs is a wellness service firm that sells hydration drink products.
Funding
Current Stage
Early StageCompany data provided by crunchbase