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Gupta Media · 1 day ago

Associate Account Director

Boston, MA

Full-time

Onsite

Mid, Senior Level

$105K/yr - $125K/yr

5+ years exp

Gupta Media is a dynamic advertising agency focused on driving growth for clients through innovative media strategies. The Associate Account Director will lead advertising campaigns, manage media staff, and engage in strategic consulting and media planning. This role requires a strong understanding of digital media and the ability to mentor junior staff while navigating a fast-paced environment.

AdvertisingMarketingMusic

No H1B

Hiring Manager

Jillian Rizzo

Responsibilities

Conceive, deliver and measure the impact of advertising campaigns across a variety of industries

Manage and mentor media staff

Work with platform partners and participate in new business pitches

Qualification

Paid social mediaFacebook AdsGoogle AdsCampaign optimizationAnalytical skillsStaff managementMarketingDrive to innovatePresentation skillsAdaptability

Required

5+ years of experience with at least 3 years in paid social, including campaign creation, optimization and analysis, preferably in an agency environment

Experience with Facebook Ads & Google Ads are required and experience with Snap Ads Manager, TikTok Ads Manager, LinkedIn Campaign Manager preferred

Track record of building and growing large paid media accounts

Strong analytical skills and technical competency using data and metrics to measure impact and determine improvements

Experience managing and mentoring staff

Bachelor's Degree

Experience managing ROI-focused digital media campaigns

Deep interest in how macro trends (legislation, technology) influence the digital media landscape

Broad understanding of other forms of marketing (PR, social, email, SMS)

The ability to create clarity around complex topics

Great presence and presentation skills

A sense of culture & trends

Comfortable with 'hands-on' management of tasks, and proven ability to manage multiple, competing priorities simultaneously