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Vanguard · 1 day ago

Senior Strategic Analytics Lead, Digital

Malvern, PA

Full-time

Hybrid

Senior Level

7+ years exp

Vanguard is a company dedicated to the long-term financial wellbeing of its clients. The Senior Strategic Analytics Lead, Digital will collaborate with product teams to derive actionable insights from data, optimize digital experiences, and lead analytics initiatives.

FinanceFinancial Services

No H1B

Responsibilities

Collaborate with digital product teams and business stakeholders to understand business strategies, needs, and challenges

Leverage data from multiple platforms and sources to develop actionable insights and recommendations that enhance digital experiences and drive measurable business outcomes

Lead the synthesis of industry trends and digital engagement data to identify opportunities for optimization and innovation

Serve as the analytics expert on cross-functional teams for strategic digital initiatives

Own and manage recurring analytical requests and reporting processes, ensuring high-quality, timely delivery

Partner with internal stakeholders to translate business requirements into analytical projects and lead them to completion

Analyze end-to-end digital engagements, including user journeys and customer segmentation, to identify friction points and recommend optimizations

Acquire, compile, and verify the quality of structured and unstructured data from various digital platforms

Develop, maintain, and deliver dashboards, visualizations, and presentations that translate complex data into compelling, actionable stories for stakeholders, including senior management

Design, execute, and analyze digital experiments (e.g., A/B, multivariate tests) to validate hypotheses, optimize digital experiences, and drive measurable business results

Advocate for change by effectively communicating insights and recommendations, using creativity in data visualization and storytelling

Stay updated with industry trends and emerging technologies related to data analytics, digital experience, and financial services

Participate in special projects and other duties as assigned

Qualification

SQLPythonTableauAdobe AnalyticsAWSRedshiftDigital analyticsStakeholder managementFinancial services experienceCommunication skillsStorytellingIndependent work

Required

Minimum of seven years of relevant work experience in digital analytics, web analytics, or a related field

Undergraduate degree or equivalent combination of training and experience

Strong technical skills, including proficiency in SQL, Python, Tableau, and experience with AWS and Redshift

Demonstrated experience in experimentation design, execution, and analysis, with a track record of driving change and delivering results through data-driven testing

In-depth knowledge of web analytics, with specific experience in Adobe Analytics

Demonstrated ability to bring together data from multiple platforms and perform user journey analysis, customer segmentation, and advanced analytics

Excellent communication and storytelling skills, with the ability to advocate for change and influence stakeholders through data-driven insights

Ability to work independently, manage multiple priorities, and own internal stakeholder relationships