Airwallex · 1 day ago
Senior Manager, Growth Creative (Relocate to Singapore)
Airwallex is a unified payments and financial platform for global businesses, empowering over 200,000 businesses with integrated solutions. They are seeking a Growth Creative Lead to blend creativity, data, and strategy to drive impactful marketing campaigns across various channels.
FinanceFinancial ServicesFinTechPayments
Responsibilities
Lead the creative direction for growth and lifecycle marketing campaigns across digital, email, web, and paid channels
Partner with Design and Brand teams to translate performance insights into creative strategies and testable concepts
Develop and iterate on campaign messaging, visuals, and storytelling to optimize conversion and engagement metrics
Collaborate with Product Marketing to align growth initiatives with product launches, feature adoption, and user education moments
Oversee the end-to-end creative process — from brief to delivery — ensuring clarity, quality, and on-time execution
Manage and prioritize creative requests across global and regional teams, balancing brand and performance goals
Coordinate internal and external design resources, flexing capacity based on campaign volume and strategic priorities
Analyze creative performance data and identify patterns, learnings, and opportunities to scale high-performing ideas
Champion experimentation and data-informed creativity — pushing boundaries while maintaining brand integrity
Stay up-to-date on digital trends, creative formats, and growth tactics to continually evolve our approach
Qualification
Required
10+ years of experience in creative, growth, or digital marketing roles — ideally in tech, fintech, or high-growth environments
Proven ability to develop and execute creative strategies that drive measurable results (CTR, CVR, retention, etc.)
Deep understanding of lifecycle and growth marketing channels, including email, paid media, and in-product engagement
Strong storytelling and visual communication skills, with a portfolio that shows conceptual thinking and performance impact
Excellent collaborator who can bridge creative, marketing, and product functions seamlessly
Analytical mindset with experience using creative performance data to inform future work
Strong organizational skills with experience managing multiple projects, stakeholders, and external partners
Bachelor's degree in a relevant field
Preferred
Experience with creative testing frameworks and performance analysis tools
Familiarity with marketing automation, personalization, and A/B testing platforms
Experience leading creative direction for B2B or fintech products across APAC or global markets
Experience in fast-paced environments, preferably within a startup or scale-up
Company
Airwallex
Airwallex is a global payments and financial platform that provides business accounts, payment solutions, and spend management tools.
H1B Sponsorship
Airwallex has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (16)
2024 (6)
2022 (2)
Funding
Current Stage
Late StageTotal Funding
$1.53BKey Investors
AdditionSquare Peg CapitalLone Pine Capital
2025-12-08Series G· $330M
2025-05-21Series F· $150M
2025-05-21Secondary Market· $150M
Recent News
Mobile World Live
2026-01-06
2026-01-06
Electronic Payments International
2026-01-06
Company data provided by crunchbase