Wonderist Agency - Dental Marketing · 1 week ago
Sr SEO Specialist
San Diego, CA
Full-time
Hybrid
Mid, Senior Level
4+ years expWonderist Agency is a full-service marketing agency that supports over 1,000 dentists across the country. The Senior SEO Specialist will lead and optimize client accounts, focusing on driving organic search performance and improving website visibility in the dental industry.
AdvertisingHealth CareMarketing
Responsibilities
Develop & Execute SEO Strategies – Develop and implement scalable, results-driven SEO strategies that drive growth across a large, diverse portfolio of dental clients
Client Communication & Strategy – Serve as the primary SEO expert for accounts, leading client communications via email and calls to discuss performance, strategy and client escalations
Vendor/Partner Collaboration – Assist in managing external SEO partners by providing feedback, aligning deliverables with internal standards, and identifying process improvements
Team Management and Delegation– Manage select junior resources, providing guidance and support to junior SEO specialists by reviewing work, sharing best practices, and contributing to their growth and development
SEO Content Optimization – Develop content strategies, perform keyword research, and optimize web copy for SEO performance that are scalable across the department
Website Optimization & Technical SEO – Improve website performance and search engine rankings by implementing best practices in technical SEO, including schema markup, site architecture, and page speed optimization
Local SEO & Google Business Profile Optimization – Execute local SEO strategies, including citation management, local keyword targeting, and Google Business Profile enhancements
Performance Analysis & Reporting – Deliver complex performance data using GA4, GSC, SEMrush, and other SEO tool into actionable insights to clients during strategic reporting touchpoints
Cross-Functional Collaboration – Work closely with the web, content, and paid media teams to create a holistic SEO approach for clients
Time & Project Management – Manage your workload effectively to meet deadlines across a high volume of client accounts, and support the team in managing workload effectively
Qualification
Required
4+ years of SEO experience in an agency setting managing SEO for multiple clients
Expert technical SEO knowledge, including site audits, schema markup, and local SEO
2+ years of experience managing resources, including mentoring junior team members, overseeing deliverables, delegating work across internal teams, and collaborating with external vendors or contractors to ensure consistent output and alignment
Advanced Proficiency with SEO tools, including Google Search Console, Google Analytics 4, SEMrush, Ahrefs, Screaming Frog, and Agency Analytics
Experience in local SEO, including Google Business Profile optimization, citation management, and multi-location SEO strategies
Hands-on experience with CMS platforms, including Webflow and WordPress
Ability to communicate SEO concepts effectively in client meetings and internal discussions
Preferred
Experience with dental or healthcare industry SEO
SEO certifications
Proven success driving local SEO growth for multi-location or service-based businesses
Experience managing SEO for businesses in competitive local markets
Company
Wonderist Agency - Dental Marketing
Wonderist Agency is a full-service marketing agency for dental practices to help them grow their new patient base through a personalized, results-focused marketing plan.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Laura Maly
Co-Founder
JoAnna Pickett
Partnerships & Business Development Manager
Company data provided by crunchbase