Puzzle · 1 day ago
Content Marketing Manager- Accounting & Finance
United States
Full-time
Remote
Senior Level
$140K/yr - $160K/yr
5+ years expPuzzle is redefining how companies navigate their financials with modern, AI-powered accounting software. They are hiring a Content Marketing Manager to build the content engine, shape the brand narrative, and create compelling stories for accounting firms and companies.
Financial Services
No H1B
U.S. Citizen Only
Responsibilities
Develop a content roadmap tied to the buyer journey across multiple audiences: accounting firms, founders and finance leaders, SMBs and venture-backed companies
Translate pain points, objections, and opportunities into content that supports awareness, evaluation, and conversion
Create Multi-Format, High-Impact Content: Blog posts, guides, ebooks, landing pages, website copy with us and with partners
Email and lifecycle content for campaigns and nurtures
Webinar content, presentation narratives, and talk tracks
Infographics, visuals, and data explainers Podcast outlines and interview prep
Case studies, success stories, and proof points
Product and feature explainers that clarify value — without jargon
Help Define Brand Voice, Messaging, and ICPs: Partner with Marketing to refine ICP definitions, personas, and messaging pillars
Contribute to brand and content guidelines that ensure consistency across teams
Create repeatable templates and frameworks (tone, structure, storytelling style) others can use
Turn Insights Into Thought Leadership: Surface insights from customers, product data, and the market
Build content that helps firms improve their workflows and helps companies better understand their accounting and financials
Support research, trend reports, and educational resources
Cross-Functional Collaboration: Work closely with Demand Gen to ensure content supports pipeline goals
Support Sales with collateral and objection-handling content
Partner with Partnerships to support co-marketing with accounting firms and ecosystem partners
Measure, Learn, and Improve: Track performance metrics and understand what content drives engagement and pipeline
Iterate quickly- repurpose high-performing content across channels
Maintain a scalable content library and process
Qualification
Required
5–7 years in content marketing, journalism, product marketing, or similar- ideally B2B SaaS and/or fintech
Comfortable writing for multiple technical audiences with different needs
Strong storyteller with clear, concise writing and editing skills
Strategic but hands-on- happy to create, iterate, and ship
Data-aware: you care about performance, not just creativity
Naturally curious about accounting, finance, and how businesses run
Preferred
Experience with accounting firms, controllers, bookkeepers, CFOs, or founders
Helped create brand or content guidelines before
Background in fintech, accounting tech, or financial operations
Benefits
Competitive compensation
Equity
Flexible PTO
Remote-first culture
Healthcare benefits
Learning budget
Coworking stipend
401K
Company
Puzzle
Puzzle generates more accurate accounting in 20-50% less time than Quickbooks.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$45.25MKey Investors
General Catalyst
2023-11-15Series A· $30M
2023-02-16Series A· $15M
2021-04-01Seed
Leadership Team
Sasha Orloff
Cofounder & CEO
John Cwikla
CTO & Cofounder
Recent News
generalcatalyst.com
2024-12-27
Company data provided by crunchbase