Apply on Employer Site

Johnson & Johnson Innovative Medicine · 2 days ago

Product Director, Community & Outpatient Experience, CARVYKTI

Horsham, PA

Full-time

Onsite

Director/Executive

7+ years exp

Johnson & Johnson is a leader in healthcare innovation, committed to improving health outcomes. The Product Director will oversee the development and implementation of marketing strategies for CARVYKTI®, focusing on influencing treatment in Multiple Myeloma and collaborating with cross-functional teams to achieve business objectives.

Pharmaceuticals

Responsibilities

Develop, own, and implement brand messaging strategy plans supporting health care professionals & reimbursement specialists. Key components will include strategic and tactical planning, campaign evolution, agency oversight, PRC/regulatory review, and community, outpatient and field reimbursement optimization

Lead strategic approach for brand team within a changing market environment through ownership of internal multiple myeloma portfolio management and leadership of the brand competitive strategy

Actively lead and contribute to Community & Outpatient Experience responsibilities, such as field engagement, training initiatives and customer interaction along with culture-building activities

Work efficiently with external agencies, key internal partners, key alliance partners (Legend Biotech), and cross functional groups within the organization to achieve business objectives

Partner with Market Access Marketing counterparts across the Multiple Myeloma portfolio

Qualification

MarketingOncology ExperienceProject ManagementSales ExperienceStrategic Alliance ManagementPeople LeadershipData AnalysisPublic RelationsBudget ManagementCommunication

Required

A minimum Bachelor's degree is required; MBA or related advanced degree is helpful

A minimum of 7 years of relevant business experience, including pharmaceutical and healthcare knowledge

A minimum 5 years' experience in Sales, Marketing, Managed Care Account Management, Pricing and/or related fields and/or experience in a qualified leadership development program

Proven proficiencies in marketing, project management, and clear communication

Ability to travel up to 20%, which may include overnight and weekend travel