Senior Analyst, Digital Marketing jobs in United States
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Crate and Barrel · 1 day ago

Senior Analyst, Digital Marketing

Crate and Barrel is seeking a Senior Analyst in Digital Marketing who will be responsible for project management, analysis, and digital measurement across multiple brands. The role involves managing digital reporting, improving measurement tools, and collaborating with various teams to enhance digital marketing strategies.

Retail
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H1B Sponsor Likelynote

Responsibilities

Manage digital reporting and analysis across all major advertising programs, taking customers’ multichannel experience into consideration
Improve digital measurement by using state-of-the-art tools and automation whenever possible
Serve as an expert on digital measurement within the company and create awareness for its opportunities and challenges
Work cross functionally across paid search, paid social and display to inform share of voice budgeting
Conduct deep-dive analyses and develop advanced omni-channel reporting
Develop and maintain analyses and models that enable the company to market or operate more efficiently
Work toward automation of repetitive daily/weekly/monthly tasks working alongside MarTech team
Implement and improve reporting and ad hoc analysis processes such as dashboarding
Partner with Customer Data MGMT team to effectively land all current and any new digital data points in Customer Data Warehouse to allow for efficient and effective analysis
Partner with Customer Analytics team to improve overall digital analytics IQ of the broader organization
Partner with eCommerce Analytics team on tracking, measurement and insights for Marketing channels
Constantly think about ways to improve the program using state-of-the-art tools and automation whenever possible
Participate in projects that increase the departments technical capabilities, improve data structures and data integrity and promote new strategic efforts
Work closely with Personalization team to identify potential trigger points in the digital data for additional customer personalization
Sustain effective relationships with key business partners (internal business units, external parties, outside vendors)

Qualification

Digital MeasurementWeb Analytics toolsProject ManagementSQLExcelAnalytical SkillsCustomer UnderstandingProgramming LanguagesAttention to Detail

Required

Ability to serve as Digital Measurement expert, including Paid Search, Social, Display and other digital channels
Attention to detail and the ability to manage multiple projects at once
Strong analytical skills with a proven record of finding insights by analyzing data
Strong project management skills
Understand customer needs and trends for our core consumer
Advanced proficiency in Excel required

Preferred

Proficiency in Web Analytics tools (Omniture, Google Analytics), SQL, Access or related knowledge in their underlying processes
Familiarity with programming languages such as Javascript, Python etc. a strong plus
5+ years experience in Digital Marketing, Paid Search or Paid Social, eCommerce, Analytics or a related field
Bachelor's degree in marketing, advertising, economics, finance or analytics focus preferred or equivalent work experience
Experience partnering with vendors or 3rd parties in the following areas: ensuring that deadlines are met, that plans are accurate and budget/goals are achieved

Company

Crate and Barrel

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At Crate & Barrel, we help people build a home with purpose.

H1B Sponsorship

Crate and Barrel has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (8)
2024 (5)
2023 (4)
2022 (10)
2021 (5)
2020 (5)

Funding

Current Stage
Late Stage

Leadership Team

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Janet Hayes
Chief Executive Officer, Crate & Barrel Holdings
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Ana Hagemaster
Human Resources Business Partner
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Company data provided by crunchbase