Lenovo · 2 days ago
Sr. Manager, Integrated Marketing
North Carolina, United States
Full-time
Onsite
Senior Level, Lead/Staff
10+ years expLenovo is a global technology powerhouse focused on delivering Smarter Technology for All. The Sr. Manager, Integrated Marketing will drive technology integration efforts, manage partnerships, and collaborate with various teams to optimize marketing programs and achieve business goals.
ComputerConsumer ElectronicsElectronicsHardwareMobileWearables
Responsibilities
Drive and manage technology integration efforts across Lenovo NA’s partnership portfolio
Project manage efforts between partners’ CIO/IT teams and Lenovo sales to streamline opportunities and delivery to the customer
Operate as NA FIFA lead to coordinate all NA marketing programs with stakeholder support
Lead weekly NA FIFA calls to ensure collaboration among all programs and CMG planning
Manage Lenovo key alliance partner integration across NA and WW partnership activations including Intel, AMD, Microsoft, Nvidia, etc
Support FIFA measurement conversations with NA-specific program KPIs and measurement plans
Partner with the executive leadership team, including sales, business management, product marketing, operations, and finance to understand key business initiatives and priorities
Vet new partnerships as needed both from internal stakeholders as well as external outreach to determine sponsorship best practices and alignment to WW sponsorship strategy
Advise internal stakeholders on sponsorship expertise and internal process to align to WW strategy
Build key reporting infrastructure to track and to optimize B2B and B2C partnership campaign effectiveness, program-level effectiveness, and performance against stated goals
Qualification
Required
BA in Business, Marketing or a related degree
10 years integrated marketing environment with 5+ years in leadership and management role
Deep understanding of sponsorship strategy and management, digital marketing, social and community engagement, emerging IT trends and their impact on the partner eco-system
Outstanding verbal and written communication skills, exceptional storytelling, including executive presentations
Results-driven with a consistent record of delivering on company growth through consumer and retail/ecommerce engagement strategies
Ambitious, self-starter, thrives in a fast-paced, ambiguous environment, effectively manages priorities
Exceptional cross-group collaboration skills to successfully and independently work across many teams and functions
Experienced in planning, strategic thinking, business savvy, execution excellence, detail-oriented
High integrity, capable of excellent judgement and decision-making skills, showing the utmost discretion in the management of confidential corporate information
Top-level critical thinking and planning skills, including ability to set priorities, manageable work-plans and work within budgets
Company
Lenovo
Lenovo Group is a computer technology company that manufactures personal computers, smartphones, televisions, and wearable devices.
10001+ employees
H1B Sponsorship
Lenovo has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (76)
2024 (52)
2023 (75)
2022 (82)
2021 (58)
2020 (67)
Funding
Current Stage
Public CompanyTotal Funding
$3.35BKey Investors
Alat
2025-01-08Post Ipo Debt· $2B
2024-04-01Post Ipo Debt· $500M
2017-10-03Post Ipo Equity· $500M
Leadership Team
Yang Yuanqing
Chairman & CEO
Greg Huff
CTO, CSO, and SVP of Development, Quality, and Customer Care, Infrastructure Solutions Group
Recent News
PCMag.com - Technology Product Reviews, News, Prices & Tips
2026-01-08
PCMag.com - Technology Product Reviews, News, Prices & Tips
2026-01-08
Company data provided by crunchbase