CROSSMARK · 1 day ago
Business Account Manager 3
CROSSMARK is a part of Acosta Group, specializing in connecting brands with shoppers through tailored solutions. The Business Account Manager will develop and execute growth plans, manage client relationships, and drive business planning processes while collaborating with cross-functional teams.
Brand Marketing
Responsibilities
Act as the Customer Business Manager to assigned accounts to execute business plans
Build and manage strategic plans for respective retailers/wholesalers
Align on strategy and plan with Region Broker Managers, Identify Opportunities and threats
Feed CBM’s w/ planning analytics to support Cat/Line reviews, NI presentations, etc
Effective trade fund management and visibility
Measure effectiveness of CBM’s
Align w/Insights lead and be guided by insights specific to Category/Brand, Consumer/Shopper, Channel/Retail dimensions
Work with syndicated/other data sources to both manage and inform strategic and tactical trade plans
Ad-hoc financial and data analysis, including pre/post event analysis
Develop Customer level distribution and merchandising targets with supporting insights and merchandising activation plans for each key initiative
Attend Customer Sales Calls with the Customer Business Manager Team where appropriate
Develop and deliver content as part of the CROSSVIEW Business Review process
Ensure Client’s Plans are Built and maintained in CROSSVIEW and the Client’s Trade Planning System
Qualification
Required
Work experience in sales or marketing for a minimum of 3 years with experience calling on a major chain customer
Excel, Power Point, working knowledge of Nielsen and syndicated data sources
Strong communication and people skills
Must possess collaboration and influencing skills
Ability to be a clear communicator, strategic thinker, and problem solver
Must have ability to effectively prioritize demands and follow through on commitments
Preferred
Bachelor's degree (B.A.) from a four-year university preferred
Bilingual skills may be required based on business necessity
Company
CROSSMARK
Crossmark provides growth solutions for consumer-branded suppliers and retailers.
Funding
Current Stage
Late StageTotal Funding
unknown2024-05-22Acquired
Recent News
2022-11-13
2022-11-09
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