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Aptitude Software · 1 week ago

Aptitude Software - Business Development Representative - Boston

Boston, MA

Full-time

Hybrid

Entry Level

1+ years exp

Aptitude Software is seeking a Senior Business Development Representative responsible for generating new qualified leads and opportunities for the North America sales team. The role involves collaborating with sales and marketing to define a strategic business approach, utilizing prospecting skills to connect with potential clients and build relationships.

AccountingAppsFinanceSoftware

Responsibilities

Research and build contact plans utilising Salesforce, LinkedIn, ZoomInfo, Outreach.io, Demandbase and other tools

Tailor outreach copy to be used in email and physical mail

Collaborate with Sales Manager and AEs to create talk track for cold calling, which will make up to 50% of your day

Regular joint outbound calling sessions with AEs maximising effectiveness

Hand prospects to AEs or nurture marketing campaigns

Qualification

SalesforceLinkedInCold callingDemand generationSaaSCommunicatorNetworkingGoal drivenTeam player

Required

The ability to prospect to companies via cold calling, email, marketing campaigns, social selling to drive demand leading for conversion

A great storyteller with positive and energetic phone skills, excellent listening skills and strong written skills in all communication

Ability to research target accounts and target personas in line with Aptitude's defined target client and buyer profiles

Work with the BDR, Sales and Marketing teams on designing, driving registrations for and executing events within the region

Natural / effortless networker

Excellent communicator, proficient in building strong connections internally and externally

Goal driven, strong self-starter with the ability to work as a team player in a high-energy sales team environment

Able to utilize industry knowledge to research & develop accounts, identify key players, generate interest, and identify compelling events

Target driven with the ability to attain and exceed sales goals by securing meetings with qualified leads

Experience with or capability in building proficiency in using tools such as Salesforce, and LinkedIn

The ability to quickly grow knowledge of Aptitude target markets (Insurance, Banking, Technology/Software, Telco, Hi-Tech Manufacturing)

Over 12 months experience in a similar role

Preferred

Minimum 1 year of experience in BDR or demand generation in technology industry is preferred, specifically in SaaS and targeting the office of the CFO will be a plus