Solomon Page ยท 3 days ago
Sr. Marketing Analyst (Paid Media + Experimentation)
New York, NY
Contract
Hybrid
Mid, Senior Level
$60/hr - $60/hr
3+ years expSolomon Page is a specialty niche provider of staffing and executive search solutions, and they are seeking a Senior Marketing Analyst to support their paid media team. This role involves designing, executing, and analyzing experiments to drive smarter marketing investment decisions focused on engagement and retention.
Asset ManagementConsultingProfessional Services
Responsibilities
Experiment Design & Strategy: Develop and manage robust experimentation plans, including A/B and multivariate tests, geo-split and incrementality studies, lift tests, and causal inference approaches across paid media channels
Execution & QA: Partner with paid media channel managers (paid social, search, display, video, programmatic) to implement tests, ensure flawless QA, and monitor early performance signals
Data Analysis & Insights: Analyze complex datasets and translate statistical resultssignificance, confidence intervals, and liftinto clear, actionable insights that improve media efficiency and ROI
Innovation & Learning Agenda: Maintain a prioritized testing roadmap focused on emerging platforms, AI/automation, value-based bidding, and advanced measurement techniques
Cross-Functional Collaboration: Work closely with analytics, strategy, and planning teams to ensure experimentation aligns with business goals and measurement frameworks
Knowledge Sharing: Document best practices and present executive-ready insights that inform future media, engagement, and retention strategies
Qualification
Required
3+ years of experience in paid media, digital marketing, growth experimentation, or marketing analytics (agency, in-house, or platform)
Strong understanding of paid media fundamentals, with hands-on experience working with paid social and digital media partners
Deep analytical skill set, including experimentation methodologies such as incrementality testing, geo-testing, and causal inference
Experience with media platform reporting (Meta, Google, TikTok, YouTube, DSPs) and analytics tools including Google Analytics and Excel/Sheets
Ability to distill complex technical findings into concise, executive-ready insights
Preferred
SQL experience (a plus, not required)
Background in lifecycle marketing, engagement, or retention analytics
Experience driving adoption of AI or automation within paid media through structured experimentation
Benefits
Medical
Dental
401(k)
Direct deposit
Commuter benefits
Company
Solomon Page
Founded in 1990, Solomon Page is a leading staffing and executive search firm headquartered in New York City with offices across the United States.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Lloyd Solomon
Managing Director
Rachel Tigges
CMO
Company data provided by crunchbase