Core Sound Imaging · 14 hours ago
Growth Marketing Manager
Core Sound Imaging is redefining the future of medical imaging through innovative, cloud-based technology. The Growth Marketing Manager will own marketing initiatives to drive awareness, interest, and qualified traffic and leads, focusing on paid media and multi-channel campaigns to accelerate pipeline growth.
Health Care
Responsibilities
Plan, execute, and optimize Google Search and Display campaigns, including keyword strategy, bidding, and creative testing
Own evergreen top-of-funnel channels designed to drive awareness and conversions, such as programmatic ABM, content syndication, and paid social
Responsible for daily monitoring of inbound activity and ensuring smooth handoff to sales
Manage marketing budget allocation for paid channels and forecast spend
Conduct A/B testing for ads, landing pages, and CTAs to improve conversion rates
Plan, executive, manage, and optimize multi-channel acquisition campaigns (paid social, retargeting, display, and sponsored content)
Monitor and report on campaign performance, leveraging analytics to improve ROI
Collaborate with Product Marketing and Lifecycle Marketing managers to ensure consistent messaging across channels
Manage projects in Asana, following internal and project management best practices and retaining responsibility for tracking project execution and hitting deadlines
Stay current on digital marketing trends and competitive strategies
Other duties as assigned
Qualification
Required
Bachelor's degree in Marketing, Business, or related field
5+ years in growth or performance marketing roles
Expertise in directly managing and optimizing Google Ads, paid social platforms, and analytics tools (Google Analytics, HubSpot reporting)
Self-starter with experience fully owning and executing multi-channel B2B marketing campaigns, preferably in the healthcare and/or SaaS space
Strong background in HubSpot and building marketing automation programs
Strong understanding of demand generation and lead acquisition strategies
Data-driven mindset with experience in campaign optimization
Good communicator with strong aptitude for cross-functional collaboration
Experience working with sales teams to develop pipeline acceleration strategies and optimize lead quality
Experience with Asana, Monday.com, or similar project management tools
Company
Core Sound Imaging
More than a PACS, the Studycast® system from Core Sound Imaging offers comprehensive imaging workflow on demand.
Funding
Current Stage
Growth StageTotal Funding
$80MKey Investors
PSG Equity
2025-01-17Private Equity· $80M
Recent News
2025-08-26
2025-01-23
Company data provided by crunchbase