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N.C. Department of Information Technology · 4 days ago

Communications Manager AQM60034858

Dare County, NC

Full-time

Onsite

Entry, Mid Level

$48K/yr - $56K/yr

2+ years exp

The North Carolina Department of Natural and Cultural Resources is seeking a dynamic and enthusiastic individual to join their leadership team as the Communications Manager. This role involves managing a wide range of communication tools, developing marketing programs, and serving as the primary contact for media and public engagement related to the Aquarium's initiatives.

Information Technology & Services

Work & Life Balance

No H1B

Responsibilities

Managing a wide range of communication tools, including the Aquarium's shared website and social media outlets representing the Aquarium

Evaluating and developing cooperative marketing and advertising programs through the local/area business and tourism community; developing advertising layouts for publications promoting area/regional attractions and including placement of advertising and promotional pieces; and contributing to the creation/implementation of special events

Extensive contact with members of the media and the public at large and serving as liaison with tourism industry officials in the local community, including serving on tourism and other industry promotional boards, commissions, and committees

Primary contact for advertising representatives, partner agencies and organizations, and must maintain a professional and informative role in interacting with the Aquarium’s social media followers

Overseeing the development and management of the Aquarium's marketing budget and advertisement purchasing

Interacting extensively with all Aquarium personnel, including the Aquarium Director, to ensure promotional activities, talking points, social media, and instruction to visitors are in keeping with the Division’s mission

Directing all communication, promotion, marketing, publicity, and public engagement related to programs, special events, and overarching advertising strategies throughout the public and private sectors

Editing Aquarium exhibit text, signage, educational and promotional materials for grammar, spelling, and punctuation

Creating content for press releases, articles, and on-line postings

Developing and implementing campaigns with original, creative, public relations and marketing ideas - and strategizing to raise awareness about the Aquarium’s programs, services, conservation initiatives and the organization’s mission

Publicizes the mission of the North Carolina Aquarium Division and manages the Aquarium’s internationally recognized brand

Working both independently and with a team in recognizing needs and making recommendations for messaging and public relations

Maintains a pulse on new and emerging technologies to provide optimal delivery of messaging

Maintains and builds relationships with media and the local community

Exhibits an accurate and solid understanding of proper journalistic (AP) style, English grammar, punctuation, and spelling with attention to detail

Comprehensive knowledge of advertising, marketing techniques, design, and multimedia skills are a plus

Occasionally receives specific instructions from the Division Director where applicable, in accordance with Division and DNCR policies

Works closely with Communications Managers at each of the North Carolina Aquariums and Jennette’s Pier in developing cross-facility promotions, division-wide communications policies, and unified representation of Communications initiatives

Works with the North Carolina Aquarium Society to support and guide marketing and social media needs

Works closely with the Department of Natural and Cultural Resources (DNCR) Communications division to ensure accurate and appropriate communication and strategy

Qualification

Public speakingMedia communicationsSocial media marketingProfessional writingSupervisory experienceGraphic design softwarePhoto editing softwareCommunication strategyAttention to detailTeam collaborationCreativityRelationship building

Required

Bachelor's degree in communications, public relations, public affairs, media journalism, English, or a related field from an appropriately accredited institution

two years of experience in communications, public relations, or publicity work

Ability to obtain and maintain a valid NC driver's license

Ability to lift and carry 40 pounds at least 90 feet

Ability to climb ladders to set up displays

Ability to stand for long periods at promotional events

Ability to work outdoors and walk in moderate to difficult terrain such as marshes, beaches, or wooded trails

Ability to work in inclement weather or hot/cold temperatures

Weekend and holiday work will be required