Beacon Technologies ยท 1 week ago
Digital Marketing SEO Specialist/Technical SEO
Greensboro, NC
Full-time
Hybrid
Entry, Mid Level
1+ years expBeacon Technologies is a nationally recognized web solutions firm with over 25 years of experience, seeking an experienced SEO Specialist to join their Digital Optimization Team. The role involves managing customer accounts, optimizing organic search placements, and implementing innovative SEO strategies to enhance website effectiveness and drive qualified traffic.
AdvertisingConsultingContentDigital MarketingInformation TechnologySEOWeb DesignWeb DevelopmentWeb Hosting
Responsibilities
Analyze and optimize organic search placement and rankings
Make recommendations on keyword selection and prioritize expansion efforts
Troubleshoot technical website issues affecting organic visibility and collaborate with developers to resolve them
Proactively identify opportunities to improve website effectiveness
Use tools such as Semrush, Moz, and Screaming Frog to support customer goals and increase qualified organic traffic
Provide creative and innovative SEO tactics, marketing ideas, concepts, and strategies to support customer objectives
Use Google Analytics to shape strategies, analyze performance, identify trends, and make actionable recommendations
Stay current with industry news, search engine algorithms, and emerging SEO tactics
Interface with customers to present insights and recommendations, implement strategies, and tailor organic solutions
Create custom reports and ad-hoc traffic analyses aligned with site goals to measure performance
Assist Sales and Marketing by providing high-level analyses for prospective customers
Qualification
Required
Experience with digital marketing services, Google Analytics, and Google Tag Manager (ideally 1+ years)
Demonstrated experience with SEO strategies, including on-page optimization, content strategy, local SEO, and generative search
Ability to clearly communicate analysis findings and recommendations to non-technical customers
Ability to manage multiple concurrent projects while meeting deadlines
Strong analytical and marketing skills
Self-motivated with a positive attitude and strong interpersonal skills
Strong written and verbal communication skills, particularly for customer management
Benefits
Health club membership
Profit-sharing bonuses
100% employer-paid insurance (health, dental, vision)
A 401(k) with a generous company match
Ample PTO
10 paid holidays, including a birthday holiday
Educational and travel opportunities to support continued learning and growth
Company
Beacon Technologies
At Beacon, we believe smarter marketing happens when creative ideas freely collide with powerful technology.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Mark Dirks
Chief Business Officer / Senior Partner
Recent News
Company data provided by crunchbase