Astrix · 1 day ago
Sr. Social Media Manager
Los Angeles, CA
Full-time
Onsite
Mid, Senior Level
$120K/yr - $135K/yr
7+ years expAstrix is a growing health and wellness company seeking a skilled Senior Social Media Manager to lead and evolve their global social media presence. This role is responsible for developing and executing high-impact social media strategies that strengthen brand leadership and drive measurable business outcomes.
ConsultingInformation Technology
Responsibilities
Develop and own the end-to-end social media and community strategy aligned with brand, product, and business objectives
Establish a long-term vision for social platforms, identifying opportunities for innovation, investment, and differentiation
Set annual and quarterly KPIs, lead reporting cadences and present insights, performance, and recommendations to senior leadership
Monitor the competitive and cultural social landscape to identify trends, opportunities, and risks that inform content and channel strategy
Oversee the creation of high-quality, scientifically accurate, and visually compelling content, including video, animation, graphics, stories, and integrated campaigns
Lead content ideation and ensure all materials meet creative excellence and regulatory standards, including FDA and claims compliance where applicable
Drive experimentation with emerging formats, platforms, and interactive content, with an emphasis on short-form video
Partner closely with Marketing, Creative, Scientific Affairs, Research, Product Development, and Sales teams to ensure cohesive, accurate brand storytelling
Provide clear direction and feedback to internal creators, agencies, freelancers, and production partners
Mentor junior team members, supporting growth in strategic thinking, creativity, and platform best practices
Oversee platform analytics using tools such as Meltwater, Later, and other social and digital analytics solutions
Analyze engagement, reach, traffic, conversions, and sentiment to inform optimization strategies
Proactively manage crisis and reputation-related situations with strategic judgment and cross-functional alignment
Qualification
Required
Bachelor's degree in Marketing, Communications, Digital Media, or a related field; advanced degree preferred
7+ years of professional social media marketing experience, ideally within regulated, scientific, or highly competitive industries (e.g., bioscience, health, wellness, biotechnology, or technology)
Demonstrated experience leading channel strategy across Instagram, TikTok, LinkedIn, YouTube, Facebook, Reddit, and X (Twitter)
Proven ability to translate complex scientific or technical concepts into engaging, consumer-friendly content
Strong experience with social media management platforms (e.g., Meltwater, Later) and digital analytics tools
Working knowledge of SEO, content marketing, and paid social fundamentals
Highly collaborative, proactive, and comfortable in a fast-paced, innovation-driven environment
Strong project management skills with the ability to prioritize multiple initiatives and manage multiple social media accounts
Curiosity and passion for science, biotechnology, and wellness innovation
Company
Astrix
Astrix is the unrivaled market-leader in creating & delivering innovative strategies, solutions, and people to the life science community.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Dale Curtis
Chief Executive Officer
Reid E. Simpson
Chief Financial Officer
Recent News
Company data provided by crunchbase