ING Americas · 1 day ago
Marketing Content Manager
NYC Metro Area
Full-time
Hybrid
Mid Level
$80K/yr - $102K/yr
3+ years expING Americas is a part of ING’s Wholesale Banking division that offers innovative financial products and services. They are seeking a creative and collaborative Marketing Content Manager to develop and deliver engaging content that elevates the brand and supports business growth.
Financial Services
Hiring Manager
Anne-Marie Peacock
Responsibilities
Produce and edit clear, compelling content for both internal and external audiences across digital, social, and traditional channels
Translate complex financial and market topics into simple, engaging and timely narratives
Partner with leadership, business stakeholders and HR to identify and prioritize content opportunities and contribute to the overall content strategy
Ensure content aligns with ING’s tone of voice and reinforces company culture and values
Collaborate with agency partners and internal teams to deliver high-quality assets and campaigns
Lead the creation and management of internal newsletters from content planning, writing, formatting to distribution
Manage internal content distribution platforms, such as the intranet, ensuring accuracy and timeliness
Support internal initiatives, change communications and culture building activities through clear, consistent storytelling
Drive feedback mechanisms to support continuous improvement
Build relationships across the organization to surface new content opportunities and elevate employee voices
Provide editorial oversight, project management, and best‑practice guidance to internal stakeholders creating content
Develop content for corporate clients, institutional investors, and industry partners to support client acquisition, retention and engagement
Work closely with sector and product teams to develop articles, messaging, client materials, event content and other thought leadership deliverables
Support PR activities including messaging development, interview preparation, and identifying thought leadership opportunities
Own weekly, quarterly, and annual content calendars across internal and external channels
Manage and interpret content analytics, KPIs, and insights to measure performance and translate insights into actionable improvements
Use data and insights to continuously improve content quality, relevance, and impact
Qualification
Required
Bachelor's degree in communications, marketing, journalism, or related field
3-5 years of experience in content management, communications, journalism or marketing, ideally in financial services or B2B environments
Ability to translate complex information into accessible, engaging content for different channels and formats
Collaborative mindset with strong interpersonal skills, comfort and confidence working with senior leaders and subject matter experts
Detail oriented with strong project management skills, able to manage multiple deadlines and stakeholders
Proficiency with content management systems (CMS), intranet tools, and digital asset management platforms
Experience with content analytics and measurement tools
Preferred
Graphic design, visual storytelling or multimedia experience a plus
Benefits
Comprehensive health benefits
A generous 401k savings plan
Competitive PTO
Adoption, surrogacy, and fertility services
Student debt assistance
Subsidies for expenses associated with commuting and fitness
Company
ING Americas
ING Americas offers a full array of wholesale financial products, such as commercial lending, financial markets and advisory products and services in the U.S.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Eduardo Gonzalez Arellano
Americas Chief Data Officer / Data Protecion Executive (DPE), Global WB COO Executive Data Steward
Company data provided by crunchbase