IAB · 2 days ago
Director, AI
NYC Metro Area
Full-time
Onsite
Director/Executive
$140K/yr - $160K/yr
6+ years expThe Interactive Advertising Bureau (IAB) is seeking a Director, AI to lead the operationalization of AI strategy across the advertising ecosystem. This role focuses on executing frameworks, managing cross-industry collaboration, and supporting the strategic development of AI governance and transparency in advertising.
AdvertisingDigital MediaEducationHigher EducationInternetMobile AdvertisingProfessional Networking
Responsibilities
Execute the AI Strategic Roadmap
Partner with the VP to execute the strategic roadmap for AI, identifying the highest-impact opportunities for industry leadership
Identify emerging AI trends and industry challenges across brands, agencies, publishers, and technology providers
Support the integration of AI strategy across other categories including Commerce, Video, Audio, Creator, Gaming, Education & Measurement and the IAB Research team
Drive Industry Collaboration & Working Groups
Lead and facilitate AI working groups, committees, and task forces with participation from brands, agencies, publishers, platforms, and technology providers
Support the VP in managing the AI Committee (monthly meetings, member engagement, content development, speaker coordination)
Support the AI Board programming (executive-level advisory board with senior leaders from major companies)
Plan, coordinate, and execute workshops, roundtables, webinars, and industry sessions
Create & Deliver High-Quality Content
Author or co-author thought leadership including frameworks, best practices, playbooks, whitepapers, blog posts, and presentation decks
Conduct research and analysis to inform AI frameworks, playbooks, and industry guidance
Review other categories’ work products (Commerce, Video, Audio, Creator, Gaming, Education & Measurement) to ensure alignment with AI themes
Partner with Research team on AI-focused studies and data analysis that support strategic objectives
Develop educational content for members on AI adoption, governance, and implementation
Support speaking opportunities and industry representation at conferences and events
Manage Operational Excellence
Oversee multi-stakeholder project workflows, ensuring clarity, momentum, and on-time delivery
Work cross-functionally with project management team, Marketing, and Events to operationalize AI initiatives
Maintain project documentation, member feedback loops, and progress tracking
Coordinate AI content integration into major organizational events (ALM, Global Summit, webinars)
Qualification
Required
6+ years of experience in AI strategy, marketing technology, digital advertising, or adjacent fields. Experience with AI implementation, strategy, or product development strongly preferred
Strong AI fluency - comfortable with generative AI, machine learning applications, and responsible AI practices
Analytical and strategic - able to translate complex AI concepts into clear, actionable guidance for marketing and advertising professionals
Excellent project management skills - proven ability to manage multiple stakeholders, deadlines, and deliverables simultaneously
Strong communicator - exceptional written and verbal communication skills; comfortable presenting to senior executives and facilitating group discussions
Collaborative and diplomatic - able to build consensus among diverse stakeholders with competing priorities
Detail-oriented with strategic thinking - can manage operational execution while understanding the bigger picture
Self-starter - comfortable working independently with minimal supervision in a fast-paced environment
Collaborative and diplomatic - able to work effectively with cross-functional teams
Preferred
Experience at a brand, agency, publisher, ad tech platform, or industry organization working on AI initiatives
Prior work developing industry standards, frameworks, or best practices
Familiarity with AI governance, ethics frameworks, transparency standards, or regulatory compliance (EU AI Act, state-level AI laws)
Experience managing committees, working groups, or cross-industry collaboration initiatives
Public speaking experience or thought leadership publication history
Technical background or hands-on experience with AI tools and platforms
Company
IAB
The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
David Cohen
Chief Executive Officer
Townsend Feehan
CEO, IAB Europe
Recent News
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