Flora Food Group · 1 week ago
Brand Manager - Violife
Hackensack, NJ, US
Full-time
Hybrid
Mid, Senior Level
$130K/yr - $150K/yrFlora Food Group is a global branded food champion offering a range of delicious, natural, and nutritious food products. As the Brand Manager for Violife, you will shape and manage one of the world’s leading dairy-free brands, collaborating with cross-functional teams to deliver an engaging brand experience and drive growth through innovative marketing strategies.
Food and BeverageFood ProcessingNutritionWholesale
Responsibilities
Partner with the Head of Design & Consumer Experience and broader teams to align on vision and strategy
Collaborate with design, social, and digital teams to create a seamless end-to-end consumer experience
Lead and integrate cross-functional teams to achieve brand objectives and foster a culture of innovation
Champion a consumer-first mindset, ensuring all brand efforts resonate deeply with our audience
Use consumer insights to shape and validate marketing strategies and executions
Ensure every brand interaction is authentic, meaningful, and relevant
Oversee Violife’s presence across all channels, maintaining consistency and engagement
Lead campaign development, inspiring teams and agencies to deliver bold, innovative ideas
Stay ahead of market trends, conduct consumer research, and analyze competitors to guide decisions
Manage and evaluate marketing initiatives for ROI and brand impact
Provide leadership to external agencies, ensuring alignment with brand vision and goals
Qualification
Required
Activation and Campaign experience
Proven experience as a Brand Manager with a strong track record of driving growth
Skilled in cross-functional collaboration and team leadership
Deep understanding of consumer behavior, market dynamics, and digital marketing
Strong leadership, organizational, and analytical skills
Creative thinker with an entrepreneurial spirit and passion for storytelling
Excellent communication and interpersonal skills to influence at all levels
Preferred
Experience in the food industry is highly valued
Company
Flora Food Group
Flora Food Group produces and sells butter, spread, cream, and cheese.
Founded in 2018
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Jeffrey Jacobsen
Chief Financial Officer -US
Brian Orlando
Chief Marketing Officer, Americas
Recent News
2025-11-07
2025-10-16
2025-10-11
Company data provided by crunchbase