bet365 · 1 day ago
Marketing Associate - App
bet365 is one of the world's leading online gambling companies, and they are seeking a Marketing Associate - App to support the optimization and testing of the company's App Store and Play Store listings. The role involves driving increased conversion rates across US markets and providing recommendations to enhance the organic app strategy.
GamblingLeisure
Responsibilities
Partnering with internal teams to update organic store listings
Continual monitoring of organic app store performance
Executing an focused strategy through utilizing Custom Store Listings and in-app events to maximize conversion rate
Creating and maintaining a testing roadmap to improve install & conversion rates across all markets
Staying up to date on industry developments and opportunities
Maintaining reporting for internal teams and senior management
Supporting internal teams in achieving country acquisition targets
Working closely with internal teams to ensure delivery of high-performing, compliant visual assets
Qualification
Required
Hands-on experience with App Store Connect and Google Play Console
Familiar with Custom Store Listings & In-App Events
Experience in optimizing storefronts to improve organic app store ranking
Knowledge of AppsFlyer or other MMP is essential
Experience with third-party optimization tools Supermetrics or AppTweak
Proven analytical skills including proficiency in Excel
Ability to interact with all levels of the organization
Experience working in a highly regulated industry
Strong interest in sports
Company
bet365
Bet365 is an online gambling company that offers comprehensive in-play services for its clients.
Funding
Current Stage
Late StageRecent News
Yahoo Finance - Business Finance, Stock Market, Quotes, News
2025-12-24
London Evening Standard
2025-12-24
2025-12-24
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