Maui Jim Sunglasses ยท 1 day ago
Marketing Manager, Strategic Accounts
Peoria, IL
Full-time
Onsite
Mid Level
$85K/yr - $95K/yrMaui Jim Sunglasses, part of Kering Eyewear, is a leader in the Luxury Eyewear market. They are seeking a Marketing Manager for Strategic Accounts to manage and execute marketing and sales initiatives, working closely with the US Executive Marketing team to develop effective marketing programs and strategies.
E-Commerce
Hiring Manager
Megan Carlson (Widmer)
Responsibilities
Develop, manage, and execute marketing programs and pieces which promote and grow Maui Jim Sunglasses within the Strategic Accounts business
Manage, develop and implement strategic initiatives to drive sales of Strategic Accounts, working closely with sales managers for these areas
Gather all pertinent information via meetings or conference calls and effectively pulling together Marketing Plans and act as Project Manager to execute them in a timely fashion
Facilitate marketing support for incentives, merchandising campaigns and account facing communications to drive brand support, awareness and sales growth
Serve as key liaison to Strategic Account Managers for communication flow to/from Maui Jim HQ. Expected to proactively seek out information and opportunity to share with field leaders while advocating for tools, information and support needed by strategic account teams to ensure success with account partners
Lead the development of comprehensive promotions for Strategic Accounts from inception to implementation
Work closely with Key Account Sr. Analyst to ensure data and insights are a focal point around incentives and promotions
Develop digital platforms for Strategic Accounts including micro-sites and digital brand/training apps. Work with in-house creative team and external partners to produce, develop and implement these projects
Collaborate with the Strategic Accounts sales teams on attending their annual account marketing planning meetings to review and present brand marketing opportunities
Manage opportunities to partner with Strategic Accounts to increase brand awareness in various applications (websites, publications, events, etc.). Oversee the providing of imagery and content to account partners to support these opportunities
Evaluate budget for key areas of responsibility, track YTD progress of spend in comparison ROI and channel budgets including monthly monitoring
Review and approve cost/benefit analysis of each Strategic Account marketing promotion
Manage the responsibilities of the Strategic Account Marketing Coordinator to ensure accurate and on-time project completion
Work effectively with in-house creative team and external agencies to ensure proper execution and on time delivery of all Strategic Accounts marketing projects and initiatives
Support Aloha Service Merchandising team with the creation of marketing tools to promote various in-store activations and training events
Assist in a variety of other marketing functions as they present themselves
Qualification
Required
Manage and execute strategic marketing and sales initiatives as they relate to Strategic accounts
Work closely with the US Executive Marketing team to develop focused and effective marketing programs
Execute strategies from a 360 degree vantage point
Responsible for project management, budget, and detailed execution of all Strategic Accounts programs
Develop, manage, and execute marketing programs and pieces which promote and grow Maui Jim Sunglasses within the Strategic Accounts business
Manage, develop and implement strategic initiatives to drive sales of Strategic Accounts
Gather all pertinent information via meetings or conference calls and effectively pull together Marketing Plans
Act as Project Manager to execute Marketing Plans in a timely fashion
Facilitate marketing support for incentives, merchandising campaigns and account facing communications
Serve as key liaison to Strategic Account Managers for communication flow to/from Maui Jim HQ
Proactively seek out information and opportunity to share with field leaders
Advocate for tools, information and support needed by strategic account teams
Lead the development of comprehensive promotions for Strategic Accounts from inception to implementation
Work closely with Key Account Sr. Analyst to ensure data and insights are a focal point around incentives and promotions
Develop digital platforms for Strategic Accounts including micro-sites and digital brand/training apps
Collaborate with the Strategic Accounts sales teams on attending their annual account marketing planning meetings
Manage opportunities to partner with Strategic Accounts to increase brand awareness
Evaluate budget for key areas of responsibility
Track YTD progress of spend in comparison ROI and channel budgets including monthly monitoring
Review and approve cost/benefit analysis of each Strategic Account marketing promotion
Manage the responsibilities of the Strategic Account Marketing Coordinator
Work effectively with in-house creative team and external agencies
Support Aloha Service Merchandising team with the creation of marketing tools
Assist in a variety of other marketing functions as they present themselves
Benefits
Low Insurance Premiums on Medical, Dental, and Vision
Flexible Spending Accounts
Health Savings Accounts (with Company Match)
Short Term and Long-Term Disability
Voluntary Critical Illness, and Accident Coverages
Tuition Reimbursement
Paid Paternity and Maternity Leave
Paid Time Off
Paid Holidays
Company Paid Life AD&D Insurance
Voluntary Life & AD&D Insurance
401K Match
Paid Bereavement
Employee Assistance Program
Company
Maui Jim Sunglasses
Maui Jim Sunglasses is a retailor of luxurious sunglasses
Founded in 1980
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2022-03-14Acquired
Leadership Team
Matthew Lim
Business Manager to CEO
Amanda Getz
Human Resource Business Partner
Recent News
Company data provided by crunchbase