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GAINS · 1 day ago

Senior Business Development Representative

Atlanta, GA

Full-time

Onsite

Senior Level

7+ years exp

GAINS is redefining supply chain planning for inventory-intensive industries, and they are seeking a Senior Business Development Representative to lead strategic pipeline generation and accelerate new logo acquisition. This role involves developing high-value outbound strategies and collaborating cross-functionally to drive pipeline growth.

Information TechnologySoftware

Responsibilities

Lead strategic outbound pipeline generation programs targeting GAINS’ highest-value accounts and industry segments

Engage executive-level prospects across email, phone, social, and events to build meaningful relationships and create new business opportunities

Partner closely with Marketing and Sales Leadership to refine our ideal customer profile (ICP), prioritize target accounts, and develop account-level pursuit plans

Drive and enhance Account Based Marketing (ABM) initiatives in partnership with Marketing, ensuring multi-threaded engagement and tailored value messaging

Oversee the qualification and nurturing process for inbound and outbound leads, as well as early stage deals, ensuring consistency, rigor, and alignment with sales methodology as well as increasing pipeline conversion

Mentor and guide junior BDRs, sharing best practices, refining processes, and leading training sessions on prospecting tactics and messaging

Collaborate with Product Marketing and Revenue Operations to refine GTM positioning, improve lead quality, and strengthen market intelligence

Support field sales teams by identifying expansion opportunities, accelerating deal cycles, and enabling deeper executive engagement

Maintain accurate Salesforce and Pardot data to support forecasting, TAM analytics, territory planning, and performance reporting

Act as a feedback loop from the market—providing insights on buyer behavior, competitive trends, messaging performance, and new opportunity areas

Qualification

Business DevelopmentSalesforce CRMAccount Based MarketingB2B SaaS ExperienceMentoring BDRsExecutive PresenceInterpersonal SkillsCommunication SkillsCollaboration Skills