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sweetgreen · 3 days ago

Sr. Manager, Media and Marketplace

Los Angeles, CA

Full-time

Hybrid

Senior Level

5+ years exp

Sweetgreen is on a mission to build healthier communities by connecting people to real food. As a Sr. Manager in Media & Marketplace, you will play a critical role in driving traffic and transactions through third-party marketplaces and paid media, while ensuring brand integrity and business health.

Food and BeverageOrganic FoodRestaurants

Responsibilities

Own paid media investment decisions and performance outcomes, including budget allocation, channel mix, efficiency, and incremental impact across all media levers

Act as the primary internal owner of Sweetgreen’s media agency relationship, ensuring clear briefs, strong execution, and accountability to performance goals

Translate business and campaign objectives into actionable media strategies across paid social, search, and marketplace media

Review, pressure-test, and approve media plans with a strong POV on efficiency, reach, and incremental impact

Partner with the agency to identify testing opportunities, optimize spend, and evolve strategy based on performance learnings

Own Sweetgreen’s performance across third-party delivery platforms (e.g., Uber Eats, DoorDash, Grubhub), including traffic, sales, customer metrics, and ROI

Serve as the day-to-day marketing lead for marketplace partners, managing relationships, negotiations, and joint planning

Lead planning and execution of marketplace promotions, exclusives, and tests from concept through post-analysis

Partner with Analytics to measure incrementality, avoid cannibalization, and continuously optimize marketplace investment

Design and run test-and-learn initiatives across marketplaces and paid media to unlock incremental growth

Evaluate new formats, value constructs, bundles, and platform mechanics

Synthesize results into clear recommendations to scale, iterate, or sunset initiatives

Partner closely with Finance to ensure marketplace and media programs meet margin and ROAS goals

Collaborate with Brand, Menu, Analytics, Culinary, Ops, Supply Chain, and Tech teams to ensure initiatives are executable and aligned with the broader calendar

Serve as the connective tissue between external partners and internal teams, keeping workstreams moving with clarity and urgency

Own performance reporting and insights across marketplaces and paid media

Communicate results, learnings, and recommendations clearly to senior stakeholders

Help build repeatable frameworks and best practices that scale beyond individual campaigns

Qualification

Media buyingGrowth marketingPerformance marketingMarketplace managementAnalytical skillsProject managementCommunication skillsCollaborationNegotiationProblem-solving