VIAVI Solutions · 2 days ago
Senior Marketing Specialist
VIAVI Solutions is a global provider of network test, monitoring and assurance solutions. They are seeking an ambitious and highly skilled Marketing Manager to hold accountability for a marketing plan and budget, coordinate with various marketing functions, and lead resources to achieve critical aspects of the marketing plan.
AerospaceAutomotiveComputerConsumer ElectronicsHardwareIndustrialMilitaryMobileSoftwareTelecommunications
Responsibilities
Hold main accountability for a marketing plan and budget to support business unit sales objectives
Work closely with executive, technical and sales stakeholders to understand requirements, develop marketing plans, analyze results and continue to improve marketing effectiveness and efficiency
Coordinate with other marketing functions including Creative Services, Events, Marketing Automation, Digital Marketing, Corporate Communications and Regional Marketing to execute marketing plans and campaigns
Lead internal resources and external vendors to achieve critical aspects of marketing plan including: trade shows around the globe; product marketing including data sheets, presentations and white papers; advertising; digital marketing including web content development, search engine optimization and email marketing; public relations and social media
Qualification
Required
Strong background in B2B technology marketing, with special emphasis on program and campaign development and management across trade shows, product marketing, digital marketing, advertising, public relations and social media
Experience managing large budgets
Strong content development and editing skills, to include message development, and email, ad, and web copy
Familiarity with marketing technologies and platforms including customer relationship management, web, email, and print, digital and social media
Ability to think strategically while being willing to 'roll up your sleeves' and execute
Strong interpersonal and influencing skills; must be able to work across a wide swath of the organization to develop and agree upon strategic marketing plans and related budget decisions; manage direct team; interact with executive suite
Strong analytical and reporting skills
Must be extremely well-organized and able to juggle multiple projects / priorities at once with meticulous attention to detail
Preferred
Bachelor of Arts in Marketing
Minimum 3 years of marketing program management experience delivering complex and diverse portfolio technology solutions to global audiences
In-depth knowledge, supported by demonstrable results, of relevant technologies including PNT and market sectors including aerospace, defense, public safety and critical infrastructure
Proven track record of generating awareness, demand and sales with integrated marketing programs
Customer-centric mindset
Company
VIAVI Solutions
Global provider of network test, monitoring and assurance solutions and light management technologies
H1B Sponsorship
VIAVI Solutions has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (25)
2024 (22)
2023 (15)
2022 (30)
2021 (9)
2020 (17)
Funding
Current Stage
Public CompanyTotal Funding
$990.73M2025-12-16Post Ipo Equity· $140.73M
2025-10-16Post Ipo Debt· $600M
2025-08-13Post Ipo Debt· $250M
Recent News
Morningstar.com
2026-01-09
2026-01-08
Company data provided by crunchbase