Universal Orlando Resort · 1 day ago
Trade Marketing & Sales Program Manager - Universal Kids Resort
Frisco, TX
Full-time
Onsite
Senior Level
5+ years expUniversal Orlando Resort is seeking a Trade Marketing & Sales Program Manager for Universal Kids Resort. The role involves managing and implementing strategic marketing plans for Trade segments, leading sales training, and collaborating with various departments to achieve business objectives.
Entertainment
Responsibilities
Partners with all Sales channels and origins on the development and execution of integrated Annual Plans to maximize exposure of the destination and on-site hotels through strategic positioning and exposure through partner initiatives maximizing distribution and ultimately achieving business goals
Responsible for leveraging trade social channels and the Universal Partner Community to develop ongoing engagement with our trade audiences
Develops and executes custom Trade content strategies
Coaches partner community team to deliver on REV objectives, to effectively communicate the direction of the community, and to meet / exceed business goals through strategic planning
Partners across departments and divisions to find efficiencies in the work and to ensure business, brand, and technical alignment
Leads the development of the Team Member sales training program that aligns with our brand identity and drives increased business performance
Sources external subject matter experts as appropriate to close specific skill gaps and manage those partnerships
Evaluates new learning solutions and identifies techniques designed to maximize training effectiveness, then designs and leads the implementation strategy of those programs
Develops strategic plans and recommendations to increase awareness, drive occupancies and increase revenues of on-site hotel through the meeting & events industry and its subsequent segments
Responsible for maintaining and evolving the Meetings & Events Brand, and all other business units with a group component (Youth, Leisure Group, etc.)
Develops campaign performance measurements and look back assessments; maintains ongoing business tracking as necessary
Maintains ROI on all marketing initiatives to ensure business objectives are met and modifies as necessary to changing business demands
Ensures all cases within partner community, inclusive of sales specialist certification program, are completed satisfactorily and timely
Identifies solutions for recurring partner/client/Team Member challenges
Ensures training materials are updated, relevant and support current Standard Operating Procedures
Understand and actively participate in Environmental, Health & Safety responsibilities by following established UDX policy, procedures, training, and team member involvement activities
Perform other duties as assigned
Qualification
Required
Bachelor's degree in Business, Education, Instructional Design or related field
5+ years of experience in sales training or equivalent combination of education and experience
Brings together all facets of a marketing project or campaign by developing and communicating sound plans with cross-divisional support
Meticulous with a keen eye and strong aptitude for detail and organization
Manages projects with a forward-thinking approach and possesses the ability to foresee potential risks or challenges while proactively problem solving to ensure timely delivery of plans and/or initiatives
Drives successful implementation of projects in alignment with internal and external partners while showing strong business results
Consistent attendance is a job requirement
Preferred
Articulate Rise/Storyline and/or Instructional Design certifications
Master's Degree in a related field
Benefits
Competitive compensation package
Company
Universal Orlando Resort
For years, we’ve been creating a legacy of unforgettable experiences for our Guests.
10001+ employees
H1B Sponsorship
Universal Orlando Resort has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (8)
2024 (8)
2023 (5)
2022 (5)
2021 (2)
2020 (2)
Funding
Current Stage
Late StageLeadership Team
Tracey Stockwell
CFO
Bobby B. Belzeski
Human Resources Business Partner
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