Nestify · 3 months ago
SEO & Content Manager
Nestify is an established international property management company that operates in various countries, including the United Kingdom and the United Arab Emirates. They are seeking a Senior SEO & Content Manager to independently execute all SEO and content-related activities across their international markets, focusing on driving organic traffic growth and optimizing content for better performance.
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Responsibilities
Independently execute on-page and off-page SEO initiatives to drive organic traffic growth
Conduct keyword research, competitor analysis, and site audits using SEMrush
Map keywords to existing and new pages
Optimize website pages, including: Title tags and meta descriptions, Heading structure (H1, H2, H3), Internal linking, Content optimization aligned with search intent
Execute white-hat off-page SEO activities, including backlink acquisition and outreach
Analyze competitor backlink profiles and identify replication opportunities
Identify technical SEO issues (indexing, page speed, broken links, duplicate content) and coordinate fixes with developers when required
Monitor rankings, traffic, and conversions using Google Search Console and Google Analytics (GA4)
Write, edit, and optimize SEO-driven content, including: Website pages, Blog articles, Guides and commercial brochures
Update and optimize existing content to improve rankings and conversion rates
Ensure all content aligns with brand tone and SEO best practices
Prepare SEO briefs and outlines when working with external writers
Create, manage, and optimize email marketing campaigns using Mailchimp, including: Newsletters, Lead nurturing sequences, B2C and B2B campaigns
Manage audience segmentation and basic personalization
Monitor and improve campaign performance (open rate, CTR, engagement)
Maintain clean lists and support email deliverability best practices
Track and report on key performance metrics, including: Organic traffic growth, Keyword rankings, SEO-driven conversions, Email campaign performance
Build and maintain dashboards using Google Analytics (GA4), Looker Studio, and Excel
Monitor paid campaigns managed by external partners and provide actionable insights
Deliver clear, structured monthly performance reports
Create and schedule posts for LinkedIn, Instagram, and Facebook
Repurpose SEO and content assets for social distribution
Support basic engagement monitoring to maintain brand credibility
Qualification
Required
Minimum 5 years of proven, hands-on experience in SEO and content execution
Strong, practical experience using SEMrush (keyword research, site audits, competitor analysis)
Strong, practical experience using Mailchimp (campaign setup, segmentation, performance optimization)
Strong, practical experience using Google Analytics (GA4)
Strong, practical experience using Google Search Console
Strong, practical experience using Excel
Excellent written English and attention to detail
Highly organized, proactive, and self-directed
Benefits
Competitive remuneration package
Generous annual leave
Opportunities for growth and professional development
Company
Nestify
Property management, Vacation Rental, Rental property
Funding
Current Stage
Growth StageTotal Funding
$0.46M2018-10-10Seed· $0.46M
Company data provided by crunchbase