Hilti Asia IT Services · 2 days ago
Brand and Marketing Events Expert
Plano, TX
Full-time
Onsite
Mid Level
3+ years expHilti Asia IT Services is a global leader in construction innovation, and they are seeking a Brand and Marketing Events Expert to elevate their brand through impactful customer-facing events. This role involves driving brand awareness through events and partnerships, managing marketing strategies, and ensuring consistent brand messaging across all activities.
Information Technology & Services
Responsibilities
Build awareness/preference for the Hilti brand through the planning and execution of integrated marketing events that reflect the overall brand strategy and create an ideal brand experience
Work closely with other event managers and trade/project team members to determine appropriate strategies and measures for brand marketing activities
Develop and manage a detailed budget and roadmap for event marketing activities designed to increase competence, customer relationship and market share
Develop and manage timelines, workflow, budgeting, and invoicing under pressure
Ensure all internal and external activities convey consistent brand value message and adhere to corporate brand guidelines (act as a “brand guardian”)
Establish cross-functional teams with colleagues in corporate roles, trade, Product Leadership Strategy, channels, brand and digital to meet overall corporate objectives
Communicate with local team management on a timely basis to provide direction, gather feedback, answer questions, etc. on relevant topics
Monitor success of activities through predetermined measures and communicate those effectively
Execute with appropriate team members, tradeshow strategies where the brand best represents Hilti and provides increased company benefit
Manage tradeshow and event inventory while maintaining a balanced approach on tool/consumable quantities
Review, approve and coordinate assets for MO Marketing- and/or HUB-level sponsorships
Responsible for the operational oversight and execution of World of Concrete
Collaborate with appropriate stakeholders’ design and execution ideas for facility branding
Manage the day-to-day operations for corporate fashion and promotional items
Direct agencies and internal team members in the development of effective marketing communications and activities
Develop and manage detailed project budgets and manage project timelines, workflow, and responsibilities with a network of external vendors
Additional duties, as assigned
Qualification
Required
Bachelor's Degree required, preferably in public relations, communications, marketing, hospitality, or event management
Three (3) years' experience in a broad range of marketing and sales activities with marketing event operations experience required
Experience with Microsoft Office (Excel, PowerPoint, Word) and Adobe Creative Suite, required
Capable of building working relationships with subject matter experts, required
Ability to communicate cross-functionally at all levels of the organization internally and externally, required
Excellent communication (grammar, oral, and written) skills; team player who can take initiative and be diplomatic, required
Outstanding organizational, time management, detail and process-oriented skills
Ability to work sometimes unpredictable hours, including some evenings and weekends
Entrepreneur mindset who requires little supervision to meet corporate goals
Ability to develop effective, result-focused marketing communications under pressure
Ability to work in a fast-paced, multi-project environment while maintaining attention to detail
Normal office conditions with occasional jobsite tradeshow visits, required
Up to 20% domestic & international travel, required and can include: short notice and weekend travel
Extended stays up to or greater than seven (7) business days
Must be able to walk on construction projects, uneven surfaces, climb scaffolding, ladders, and stairs
Ability to lift up to 65 lbs
Ability to package and prepare for location shoots; lift, move, and set up displays and photo shoot equipment as well as machinery/power tools
Benefits
Generous paid time off policy that includes vacation, personal days, health & wellness, and 2 days per year to give back in your local community
Paid family leave
Educational reimbursement
401(k) matching
Medical/dental/vision coverage
A variety of other benefits to fit the needs of our employees
Company
Hilti Asia IT Services
"We passionately create enthusiastic customers and build a better future." At Hilti, we are committed to significantly impacting the construction industry, enabling our customers to build more efficiently and safely, thereby creating a better future for construction businesses, occupants of the buildings, and the wider community.
Founded in 2012Petaling Jaya, Selangor, MY
201-500 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase