Centris Federal Credit Union · 3 days ago
Social Media & Content Coordinator
Centris Federal Credit Union is seeking a creative and detail-oriented Social Media & Content Coordinator to join their Marketing Team. This role involves managing social media channels, creating engaging content, and supporting digital campaigns to drive measurable business results.
BankingBookkeeping and PayrollFinancial ServicesNon Profit
Responsibilities
Define, develop and execute a social media content strategy that reflects our brand identity, values, and voice to resonate with our audience across platforms
Create compelling graphics, scripts, videos, and other written content for social media, blogs, email campaigns, internal projects, etc
Work closely with our outside digital agency to manage and optimize paid advertising campaigns across platforms such as Google Ads, Meta, and LinkedIn
Manage various Centris campaigns and promotions through ideation to completion to inspire connection and spark conversation while naturally leading members to Centris as their financial partner
Develop and maintain social media content calendars across platforms (Facebook, Instagram, LinkedIn, X)
Monitor social media channels, respond to comments/messages, and foster community engagement
Track and report on social media performance metrics; adjust strategies based on insights
Stay current on social media trends and emerging platforms and integrate these in a timely fashion within the content calendar
Guide planned and real-time content creation and storytelling that keeps Centris culturally relevant and top of mind with members and future members
Lead strategic A/B testing across content types and platforms designed to deliver better results
Collaborate cross-functionally with business units, vendors, and our outside agency to complete marketing requests as needed
Write SEO-friendly blogs, articles, etc
Assist in planning and executing email marketing campaigns using HubSpot
Assist with administrative tasks related to overall marketing needs
Maintain and develop brand consistency across all marketing touchpoints through copywriting, monitoring, and proofreading standards
Qualification
Required
Bachelor's degree in marketing, communications, journalism, or related field
3-5 years of experience in social media oversight and content creation
Proven strong writing and storytelling skills
Video production and editing experience required
Proven proficiency in design and video editing tools (Canva, Adobe Creative Suite)
Familiarity with SEO, Google Analytics, and email marketing platforms
Knowledge of social media best practices and algorithms
Ability to balance creative and analytical tasks
Excellent communication, organization, and project management skills
Demonstrated ability to drive engagement and deliver measurable results
Excellent visual and editorial judgment with a portfolio of work that demonstrates brand-building and conversion-focused content
Preferred
Experience with HubSpot
Familiarity with WordPress and HubSpot CRM platforms
Previous experience in financial services
Understanding of paid social advertising (Meta, Google Ads)
Benefits
A Culture Built on Collaboration: work alongside passionate experts who value fresh ideas, open communication, and teamwork! We celebrate curiosity, encourage innovation, and support each other in bringing bold concepts to life.
Creativity Meets Purpose: Your work will directly shape how our members and community experience the Centris brand. Whether you're filming a strong in-branch, crafting a social campaign, or partnering with our digital agency, you'll have the freedom to create content that inspires, educates, and connects.
Growth You Can Feel: We invest in your professional development through training, mentorship, and opportunities to stretch your skills. You'll gain hands on experience with industry-lending tools, platforms, and partners; all while growing your portfolio and expanding your expertise!
Community at the Heart: Centris is deeply rooted in service. You'll help amplify initiatives that support local nonprofits, financial education, and community events. Your content will highlight the real impact we make together.
Company
Centris Federal Credit Union
Centris Federal Credit Union offers financial services such as savings, loans, mortgages, credit cards, insurance, and payroll services.
Funding
Current Stage
Growth StageRecent News
Rochester Business Journal
2025-07-21
2025-06-23
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