Utica National Insurance Group · 2 days ago
Enterprise Engagement Consultant (hybrid)
Utica-Rome Area
Full-time
Hybrid
Entry, Mid Level
$80K/yr - $107K/yr
2+ years expUtica National Insurance Group is an award-winning organization providing personal and commercial property & casualty insurance products and services. The Enterprise Engagement Consultant role is responsible for aligning marketing strategies with organizational goals to drive business growth, developing and executing marketing and communication plans, and crafting compelling product announcements that resonate with target audiences.
Insurance
Responsibilities
Outline marketing and communication needs that will drive the organizations goal to meet business objectives, given the marketplace analysis
Work with senior leadership, key subject matter experts, content creators and designers to create the desired content, including drafting product announcements and compelling messages
Implement, drive and maintain the most profitable and strategic marketing campaign to position, and promote company’s products and services, working with SMEs, content creators and designers
Lead the day-to-day oversight of our external digital channels, create inspirational, informative, and engaging content
Manage collaborative discipline with company’s business segment leaders and CoE’s to learn and translate technical details into benefits for our agents and policyholders
Evaluate projects and monitor results using relevant KPIs and feedback from existing and prospective customers
Manage projects, campaigns and calendar scheduling for created content and the planned release of each piece of content
Manage and oversee a variety of marketing activities, including high-value sales tools and resources, as well as marketing collateral
Work closely with copywriters for all assignments to ensure brand voice is consistent and appropriate
Present well-thought-out plans, content strategy and content development to COO and CEO as well as other Senior Leaders withing our company
Stay on top of marketing trends and emerging trends as well as adopt new and innovative technology
Manage online product marketing reputation
Serve as a marketing segment advocate and a go-to marketing expert
Support Segment and Regional research, identification and collection of market competitive programs, coverage specifications and forms
Creatively identify, produce, deliver, and manage digital content using a wide range of techniques, including email marketing, website landing pages, video production, social media, webinars, seminars, and more
Provide staff support for special projects as assigned by manager
Performs other duties as assigned
Conforms with all corporate policies and procedures
Qualification
Required
Bachelor's Degree preferred or equivalent business experience
2-4 years preferred
Benefits
Medical and Prescription Drug Benefit
Dental Benefit
Vision Benefit
Life Insurance and Disability Benefits
401(k) Profit Sharing and Investment Plan (Includes annual Company financial contribution and discretionary Profit Sharing contribution based upon annual company financial results)
Health Savings Account (HSA)
Flexible Spending Accounts
Tuition Assistance, Training, and Professional Designations
Company-Paid Family Leave
Adoption/Surrogacy Assistance Benefit
Voluntary Benefits - Group Accident Insurance, Hospital Indemnity, Critical Illness, Legal, ID Theft Protection, Pet Insurance
Student Loan Refinancing Services
Care.com Membership with Back-up Care, Senior Solutions
Business Travel Accident Insurance
Matching Gifts program
Paid Volunteer Day
Employee Referral Award Program
Wellness programs
Company
Utica National Insurance Group
Utica National Insurance Group is a Top 100, nationally recognized insurer providing personal and commercial insurance products and services, with the second-largest errors and omissions business in the United States.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Kristen Martin
President and Chief Operating Officer
John Eckmair
Senior Vice President, Chief Underwriting Officer
Company data provided by crunchbase