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Pacers Sports & Entertainment · 3 days ago

Marketing Manager

Indianapolis, IN

Full-time

Onsite

Entry, Mid Level

2+ years exp

Pacers Sports & Entertainment is seeking a Marketing Manager to lead integrated marketing efforts for community, foundation, and culture-driven initiatives. The role involves planning and executing omni-channel marketing campaigns, managing social media accounts, and developing activation plans for events, while fostering community partnerships and aligning with the company's mission and values.

Sports

Culture & Values

Responsibilities

Lead the planning and execution of omni-channel marketing campaigns for key community, Foundation and cultural initiatives

Lead digital and marketing efforts for PS&E’s evolving corporate brand, including day-to-day @PacersSportsEnt social media account management

Collaborate with Corporate Public Relations, Community Engagement, and Events & Facilities teams to build out content calendar and identify strategic opportunities for storytelling and promoting PS&E in key community activations, activities and civic events

Support the Associate Vice President of Marketing Events & Facilities across initiatives

Develop and execute activation plans for Morris Bicentennial Plaza including hiring and managing entertainment for each event, supporting the Events & Facilities teams with curating well-rounded, fan-first activations

Support the marketing team in budget planning, management and tracking, including managing invoices and reports for finance and marketing leadership

Facilitate and grow community partnerships while engaging and working with Indianapolis area businesses and civic community to help meet organizational goals

This position will be required to work a schedule that includes events on evenings, weekends and some holidays. Event work will include Gainbridge Fieldhouse and Morris Bicentennial Plaza events, community activations and some Fever and Pacers home games

In every position, each employee is expected to align with PS&E's mission and core values along with actively participating in company-sponsored community outreach programs

Other duties and special projects as assigned

Qualification

Omni-channel marketingProject managementCRM softwareSocial media managementMicrosoft OfficeAdobe Creative SuiteAnalytical skillsCommunicationTeam-orientedCreativity

Required

Bachelor's degree in a related field

2-4 years of similar work experience and/or training; or equivalent combination of education and experience

Proven experience executing omni-channel marketing campaigns across digital, traditional, and out-of-home platforms

Self starter with excellent project management skills and ability to balance multiple initiatives and deadlines

Highly creative, collaborative, adaptable, and organized in fast-moving environments

Team-oriented with strong interpersonal skills; able to build productive relationships across departments and with external partners

Strong communication skills with attention to detail and brand alignment

Passion for sports, entertainment, our community, digital and marketing trends

Flexibility to work nights, weekends, and holidays as needed

Some experience with CRM software

Basic knowledge of Photoshop

Knowledge of Internet laws and regulations like CAN-SPAM and COPPA

Knowledge of the guidelines set by the Mobile Marketing Association (MMA)

Knowledge of social media sites, including but not limited to Facebook, Twitter, Instagram, YouTube, Snapchat, LinkedIn, Pinterest, and other emerging channels

Adept at Microsoft Office software (Outlook, Word, Excel, Teams)

Strong writing ability with the use of proper grammar and punctuation with a high attention to detail and minimal error rate

Good understanding of retail math concepts and calculations

Strong analytical skills

Proficient in Microsoft Excel and ability to apply mathematical operations to develop ROI analyses and present reports

Ability to define problems, collect information, establish facts, draw valid conclusions and make recommendations

Ability to interpret directions

Must be able, through creative, logical and technical means, to see projects through to completion

Employee must effectively communicate with customers and other employees and must exercise discretion when applicable