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Code3 · 1 day ago

Paid Social Strategist

Greater Idaho Falls

Full-time

Onsite

Mid Level

$78K/yr - $88K/yr

3+ years exp

Code3 is an integrated marketing agency that powers business growth for digital disruptors and Fortune 500 leaders. They are looking for a Paid Social Strategist to manage paid social buys, oversee strategic deliverables, and provide expert insights across leading social platforms, ensuring alignment with client objectives and best practices.

Ad TargetingAdvertisingAdvertising PlatformsAnalyticsDigital MarketingSocial Media Marketing

Responsibilities

Develop full funnel paid social strategies that align with client objectives, encompass marketplace trends, and adhere to best practices

Proficient in building out tactical strategy, platform selection, audience building, content mapping and flight recommendation

Ability to source, pull and compile competitive, marketplace, platform, audience and campaign performance research that guides media plan strategy

Establish and evolve your clients’ paid social strategy, including but not limited to: Learning Agendas, A/B Testing, Pixel Tagging & Event Management, client KPI and goal setting, campaign and audience optimizations

Analyze multi-platform campaign performance to provide detailed insights, key learnings and recommendations

Act as a trusted touch point with our clients, platform partners & cross-functional teams regarding campaign strategy within the respective vertical

Prepares and presents strategic / tactical plans and recommendations and is comfortable sharing with the clients and internal team members

Maintain open and productive communications with platform partners, ensuring our campaigns are of the highest standard

Qualification

Paid social media buyingPaid social planningData analysisExcel proficiencyCommunication skillsCritical thinkingEcommerce experienceLuxury experienceFashion experienceDigital marketing certifications

Required

Minimum of 3+ years of experience in paid social media buying and planning

Experience in paid social planning and buying across at least 2 social platforms such as Meta, TikTok, Pinterest, Snapchat, YouTube, etc

Demonstrated critical thinking ability and appetite to learn additional social platforms and other media channels

Excellent communication skills, both written and verbal, with the ability to articulate complex ideas to clients and internal teams

Ability to take initial direction, then transition to a more independent work style

Excel skills: comfort with pivot tables and large datasets is a must

Proven ability to navigate client communication with senior stakeholders

Preferred

Certifications in digital marketing and/or social media strategy are a plus (Meta Blueprint Buying and Planning Certifications, Snap Focus, Google Analytics Certification, etc.)

Ecommerce, Luxury, or Fashion experience is a plus

Benefits

Full medical, dental, and vision benefits as well as generous retirement program

Thoughtful parental leave and return program

Flexible Time Off, holidays, quarterly Company “Recharge” Days, and holiday closure in December

Ongoing learning and development opportunities

Commitment to transparent DEIB practices

Company

Code3

Code3 is a technology and insights company that manages digital advertising for the world’s leading consumer brands. It is a sub-organization of Graham Holdings.

Founded in 2010

New York, New York, USA

201-500 employees