Press Release Strategist (PR Agency) jobs in United States
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Ripley PR · 4 days ago

Press Release Strategist (PR Agency)

positionMaryville, TN
timeFull-time
remoteOnsite
seniorityMid, Senior Level
date5+ years exp

Ripley PR is an award-winning global public relations agency specializing in skilled trades, franchising, manufacturing, and B2B technology. They are seeking an experienced Press Release Strategist to lead the development of high-impact press releases and supporting announcement assets for clients across B2B, B2C, and nonprofit sectors.

AdvertisingB2BConsultingLegal
Hiring Manager
Heather Ripley (Burns)
linkedin

Responsibilities

Write, edit, and refine press releases for clients in B2B, B2C, and nonprofit industries
Develop compelling news angles, messaging hierarchies, and headlines aligned with media standards and client goals
Collaborate with account leads and media strategists to support integrated PR campaigns and announcement strategy
Manage wire placement and distribution from start to finish, including targeting, approvals, scheduling, and formatting
Create and analyze wire distribution reports and apply insights to improve future release performance
Incorporate data, quotes, and supporting context to strengthen credibility and media pickup potential
Work quickly and efficiently across multiple projects, meeting deadlines with consistently high-quality, client-ready writing

Qualification

Press release writingMedia relationsB2B communicationsEditorial judgmentProject managementProofreadingCollaborationFast-paced environment

Required

5–8 years of PR or communications experience with a clear focus on press release writing and announcement development
Proven experience writing press releases that resulted in earned media coverage (B2B, B2C, and/or nonprofit)
Strong writing portfolio or press release samples demonstrating real-world results (required)
Excellent editorial judgment, writing, and proofreading skills; agency experience strongly preferred
Ability to thrive in a fast-paced, collaborative in-office environment
Write, edit, and refine press releases for clients in B2B, B2C, and nonprofit industries
Develop compelling news angles, messaging hierarchies, and headlines aligned with media standards and client goals
Collaborate with account leads and media strategists to support integrated PR campaigns and announcement strategy
Manage wire placement and distribution from start to finish, including targeting, approvals, scheduling, and formatting
Create and analyze wire distribution reports and apply insights to improve future release performance
Incorporate data, quotes, and supporting context to strengthen credibility and media pickup potential
Work quickly and efficiently across multiple projects, meeting deadlines with consistently high-quality, client-ready writing

Preferred

Agency experience strongly preferred

Benefits

Office massages
Medical
Dental
Vision
401k
Paid time off

Company

Ripley PR

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Ripley PR is a global public relations agency serving clients in B2B, home service, construction, manufacturing and franchise.
dateFounded in 2013
location
Maryville, Tennessee, USA
people-size11-50 employees
web-link
http://www.ripleypr.com/

Funding

Current Stage
Early Stage

Leadership Team

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Anthony Cloud
Managing Director
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Grayson Shockley
Managing Director
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Recent News

PR Newswire
Foundral selects Ripley PR as agency of record, partnering to launch brand and drive acquisitions
2025-12-29
Morningstar.com
Heather Ripley launches updated "Next Level Now" book for home services
2025-12-18
PR Newswire
Contractor Commerce selects Ripley PR as agency of record
2025-12-08
Company data provided by crunchbase