Walker Sands · 1 day ago
Vice President, New Business
Walker Sands is seeking a strategic, relationship-driven Vice President of New Business to accelerate growth with enterprise B2B organizations. This senior leader will own new business opportunities, guiding prospects through the sales funnel while leading proactive outbound strategies targeted at executive buyers.
AdvertisingB2BBrand MarketingContentCreative AgencyEmail MarketingLead GenerationSocial MediaWeb Design
Responsibilities
Own revenue targets for enterprise new business, with a focus on playing a consultative sales role on high-value, multi-service, complex deals
Lead the full enterprise sales cycle from initial qualification through proposal and pitch organization + facilitation, scoping, negotiation and close
Develop deal strategies tailored to executive, multi-stakeholder buying committees within large B2B organizations
Contribute to improved win rates, grow average deal size and help scale the agency’s enterprise pipeline year over year
Serve as the senior seller for qualified inbound enterprise leads
Run advanced discovery to understand prospect challenges, strategic priorities and growth goals
Partner with senior service delivery leaders to build thoughtful, outcomes-focused proposals
Ensure a seamless, exceptional prospect experience through every stage of the sales journey
Collaborate with Growth team Leadership on building an outbound function and identifying necessary resources
Oversee the outbound motion targeting B2B companies in our ideal customer profile
Collaborate with marketing to launch and optimize outbound campaigns, messaging and account engagement to ensure a consistent flow of high-quality enterprise opportunities
Track outbound contribution and continuously refine approach to maximize ROI
Strengthen enterprise sales methodology, ensuring consistent execution across discovery, pitch and close phases
Facilitate weekly pipeline reviews; maintain accurate forecasting and Salesforce hygiene
Identify gaps in sales enablement materials and collaborate with marketing to develop new case studies, capability decks, vertical insights and thought leadership
Provide coaching and guidance to services team sellers on best practices for enterprise deal strategy and value-based selling
Work closely with Marketing to refine enterprise ICPs, share insights on market trends and influence ABM-focused demand generation initiatives
Partner with senior service delivery leaders (VPs and directors) on proposal development, pitch team coordination, and smooth handoff from prospect to client
Help shape positioning, messaging, and go-to-market approaches for new or evolving service offerings
Represent Walker Sands as a senior ambassador in the enterprise market
Support content initiatives and events that elevate the agency’s credibility with C-level B2B buyers
Build long-term relationships with PE firms, portfolio companies and senior leaders across industries
Qualification
Required
10–15+ years of progressive B2B sales experience, ideally in marketing, consulting, or other professional services
Proven success closing complex integrated marketing deals with multi-stakeholder committees
5+ years managing sales talent (BDRs, AEs, or Directors)
Exceptional strategic thinking and executive communication skills, both written and verbal
Strong understanding of B2B buyer behavior, go-to-market motions and demand-generation practices
Ability to translate business needs into compelling, tailored proposals
History of strong performance in a fast-paced, goal-driven environment
Preferred
Deep experience in B2B technology or other industries aligned with Walker Sands' portfolio
Familiarity with Salesforce CRM, LinkedIn Sales navigator, as well as sales enablement softwares
Familiarity with outcomes-based marketing methodologies and integrated campaign models
Experience working closely with marketing teams to shape positioning and go-to-market strategies
Strong network within PE ecosystems or enterprise B2B communities
Benefits
Health Coverage: Comprehensive medical, dental, and vision plans, plus mental health resources, pet insurance, fertility benefits, and more.
Retirement Savings: Employer-matched 401(k) and access to financial planning services.
Flexible PTO: Take time as needed for vacations, mental health, or personal days. Includes 8 paid holidays, half-day summer Fridays, and a week off between Christmas and New Year.
Hybrid Work: Mix of in-office and remote work, with tools to stay connected across teams.
Milestone Sabbatical: Celebrate five years with a two-week sabbatical and a $2,000 gift.
Family Support: Generous paid leave for new parents and caregivers, plus policies for pregnancy loss, adoption challenges, and more.
Growth Opportunities: Clear career paths, mentorship programs, and learning events to help you grow professionally.
Culture: Our agency values our supportive, collaborative culture where we work hard to achieve the best outcomes for clients.
Company
Walker Sands
Walker Sands is a B2B marketing agency focused on accelerating growth.
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Stone-Goff Partners
2025-10-07Acquired
2019-09-23Private Equity
Recent News
2025-12-05
Morningstar.com
2025-11-08
2025-10-09
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