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Fossil Group, Inc. · 2 months ago

Trade Marketing Senior Specialist - Portfolio

Fossil Partners, 901 S Central Expressway, Richardson, Texas, United States of America

Full-time

Hybrid

Senior Level

5+ years exp

Fossil Group is a global design, marketing, and distribution company committed to bold innovation and iconic brand experiences. They are seeking a Trade Marketing Senior Specialist to join their North America Marketing Team, where the role involves translating global brand strategies into localized trade programs that drive brand performance across wholesale channels.

LifestyleMarketing

Responsibilities

Translate global brand strategies into tailored channel-specific plans for North America trade accounts

Build and manage the annual trade marketing calendar, aligning priorities with sales, brand, and retail teams

Localize global initiatives to meet account partner needs, seasonal priorities, and consumer insights

Lead in-store visibility efforts, including fixtures, displays, signage, windows, and merchandising direction

Partner internally and externally to ensure consistent brand representation across all retail touchpoints

Manage seasonal updates and refreshes with key North American retail partners such as Macy’s, Dillard’s, Nordstrom, Neiman Marcus, and Bloomingdale’s

Plan and execute trade promotions and seasonal campaigns that align with brand guidelines and market opportunities

Oversee 3rd-party retail marketing and merchandising agencies to ensure execution quality

Develop and manage co-op marketing budgets, ensuring compliance and ROI

Create impactful sell-in tools, trade decks, and product training materials to support account presentations

Collaborate with accounts to co-develop joint marketing plans and incentive programs

Monitor sell-in/sell-out performance, analyze campaign ROI, and share actionable insights for optimization

Manage project timelines and deliverables through the internal project management system

Qualification

Trade marketingCampaign executionCross-functional coordinationAnalytical mindsetProject managementLeadership skillsOrganizational skillsProblem-solving skillsCommunication skillsRelationship-buildingDetail-oriented