Siemens Healthineers · 2 weeks ago
Director of Marketing, IMMULITE, Syva, and Plasma Protein-Remote within US East Coast or Canada
United States
Full-time
Remote
Director/Executive
$165K/yr - $228K/yr
8+ years expSiemens Healthineers is a leader in medical technology, committed to pioneering breakthroughs in healthcare. The Marketing Director will lead a team responsible for developing commercial strategies and managing the product portfolio to enhance market positioning and drive growth in North America.
Health CareHealth DiagnosticsMedicalMedical Device
Responsibilities
Responsible for portfolio life-cycle management for the Syva, IMMULITE, and Plasma Proteins portfolio, ensuring effective product health communications and positioning in collaboration with the global Specialty Business Line
Drive planning and execution of Siemens Healthineers solutions in North America (USA and Canada), including pricing strategy, positioning, segmentation, promotional campaigns, sales enablement, and customer rollout
Effectively manage and develop the team of Marketing & Product Managers; drive performance, employee engagement and cultivate a high performing culture
Identify market trends and opportunities to expand share of wallet. Design and implement targeted programs to capture growth and strengthen competitive positioning
Coordination with Clinical/Scientific Marketing team for development and use of collaboration studies
Develop and deliver expert-level customer presentations on the clinical, financial, and operational advantages of the Siemens Healthineers solutions portfolio as well as internal training materials for the commercial teams
Ability to take ownership of and successfully manage special projects as needed to support business objectives
Qualification
Required
Minimum of BA/BS degree in medical health sciences (medical technology, biology, clinical chemistry, etc.) or in business or marketing
Must have 8 or more years marketing or commercial experience and strong specialty lab diagnostics background
4 or more years' experience managing direct reports
In-depth knowledge of laboratory operations and competitive testing methodologies, especially in the areas of Chemistry and Immunoassay testing
Willing to travel up to 25%
Track record in leading teams and developing downstream marketing strategy & organizing team to implement it
Business understanding of the Syva, IMMULITE, and Plasma Proteins market and pricing strategies to increase overall profit
Demonstrated management of analytical tools for funnel building, CRM, and market insights to guide sales organization and provide transparency to internal stakeholders
Strong diagnostic experience and deep understanding of the market
Willingness to travel and flexibility is expected
Benefits
Medical insurance
Dental insurance
Vision insurance
401(k) retirement plan
Life insurance
Long-term and short-term disability insurance
Paid parking/public transportation
Paid time off
Paid sick and safe time
Company
Siemens Healthineers
Siemens Healthineers is a healthcare technology company that provides diagnostic and therapeutic products and services. It is a sub-organization of Siemens.
10001+ employees
H1B Sponsorship
Siemens Healthineers has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (104)
2024 (70)
2023 (64)
2022 (89)
2021 (50)
2020 (86)
Funding
Current Stage
Public CompanyTotal Funding
$2.76BKey Investors
Ontario Together Fund
2021-05-25Grant· $2.5M
2021-03-25Post Ipo Equity· $2.76B
2018-03-16IPO
Leadership Team
Enno Nehrbass
SVP / Head of Strategy & Collaboration Mgmt Diagnostic Imaging
Anton Ebert
Technology Focus Topic Lead - Digital Twinning
Recent News
2026-01-21
Company data provided by crunchbase