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TripleLift · 1 day ago

GTM Coordinator

Detroit, MI

Full-time

Onsite

Entry Level

$55K/yr - $70K/yr

1+ years exp

TripleLift is an advertising platform dedicated to enhancing digital advertising through innovative solutions and quality publishers. The Go-to-Market (GTM) Coordinator will support sales planning and execution by developing tailored sales collateral and collaborating with various teams to drive growth with large customers.

AdvertisingAdvertising PlatformsInternetNative AdvertisingSoftware

Responsibilities

Develop polished, tailored sales presentations, pitch decks, and RFP/RFI responses for use by sales teams with agency and advertiser clients

Partner with Product Marketing to ensure content aligns with product positioning, value props, and campaign messaging

Ensure sales assets are consistent in branding, message clarity, and commercial impact

Assist in managing stakeholder updates, content reviews, and feedback cycles to meet deadlines

Support ad-hoc GTM projects that drive alignment, efficiency, and improved customer experiences

Track and report on sales activity, content usage, and GTM outcomes

Help maintain central repositories of decks, playbooks, and enablement materials for easy access across various teams

Identify opportunities to streamline processes and improve GTM execution

Qualification

GTM supportSales operationsMarketing operationsSalesforceData visualizationPowerPointGoogle SlidesCollaboration toolsProgrammatic advertisingAI toolsCommunicationAttention to detail

Required

Bachelor's degree

1–3 years of experience in GTM support, sales operations, marketing operations, or related functions, ideally in media, ad tech, SaaS, or B2B environments

Excellent written and verbal communication skills with a high attention to detail

Comfortable building polished slide decks and presentations (PowerPoint/Google Slides) tailored to various client audiences

Ability to manage multiple priorities and deadlines in a fast-paced, cross-functional setting

Experience with Salesforce, collaboration tools (e.g., Slack), and Google/Office productivity suites

Experience with basic data visualization (charts, dashboards) to support reporting and business reviews

Preferred

Exposure to programmatic advertising terminology and go-to-market models preferred

Proficient in AI tools such as Gemini, ChatGPT, Claude, etc

Benefits

Medical, Dental & Vision Plans

Flexible PTO

401k w/ employer match

Full-time employees are eligible for comprehensive benefits (subject to the terms of applicable plans/policies/agreements, which will be made available to you after commencing employment).