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archTIS · 2 days ago

Senior Product Manager / Product Marketing Manager

Boston, MA

Full-time

Hybrid

Senior Level

7+ years exp

archTIS is seeking a Senior Product Manager / Product Marketing Manager who will own the business success of assigned products across their full lifecycle. The role involves defining product strategy, conducting market research, and ensuring alignment across various teams to deliver customer value and drive commercial outcomes.

Information TechnologySecurity

Responsibilities

You will contribute to the definition and ongoing refinement of product vision and strategy, ensuring roadmap priorities are aligned to customer needs, revenue potential, and overall business impact

You will define and document business requirements for new features, enhancements, and product capabilities, partnering closely with Engineering to align commercial intent with technical feasibility and delivery plans

You will own visibility into product performance by tracking feature usage, adoption metrics, KPIs, and overall product profitability, and will collaborate with Finance on pricing, packaging, and commercial evaluation activities

You will lead competitive analysis, market research, and persona development to identify trends, gaps, and growth opportunities

Working closely with Sales, Customer Success, and Marketing, you will gather win/loss insights, customer feedback, and adoption data, translating qualitative and quantitative insights into actionable product and go-to-market recommendations

You will partner with Marketing to develop product launch strategies, positioning, and core messaging that resonate with target buyers

This includes creating product briefs, value narratives, white papers, and customer-facing collateral

You will support Sales Enablement through training sessions, pitch materials, competitive battle cards, FAQs, and product demonstrations, and will lead product pilots and early customer feedback initiatives for new capabilities

You will act as the primary connective tissue across Product, Engineering, Sales, Customer Success, Marketing, and Program Management, ensuring alignment on roadmap priorities, customer outcomes, and launch readiness

You will facilitate alignment forums, prepare executive-level updates, and monitor progress against key deliverables to ensure transparency and accountability

You will own the business performance of the product throughout its lifecycle, identifying opportunities to improve adoption, retention, and expansion

This includes identifying friction points across the customer journey, measuring ROI on new releases, and driving continuous improvement initiatives based on data and customer feedback

You will maintain dashboards and reporting to monitor product health and performance, identify operational gaps impacting customer experience, and build lightweight forecasting models to support investment, prioritization, and strategic decision-making

Qualification

Product ManagementProduct MarketingEnterprise SoftwareSaaS Business ModelsMarket ResearchGo-to-Market StrategyCustomer InsightsCross-Functional LeadershipEvent ManagementData ProtectionCybersecurityPrivacy Risk ManagementNegotiationProblem SolvingTime Management